Why Present Bad Sites?
October 7, 2024
I read “Google Search Is Testing Blue Checkmark Feature That Helps Users Spot Genuine Websites.” I know this is a test, but I have a question: What’s genuine mean to Google and its smart software? I know that Google cannot answer this question without resorting to consulting nonsensicalness, but “genuine” is a word. I just don’t know what’s genuine to Google. Is a Web site that uses SEO trickery to appear in a results list? Is it a blog post written by a duplicitous PR person working at a large Google-type firm? Is it a PDF appearing on a “genuine” government’s Web site?
A programmer thinking about blue check marks. The obvious conclusion is to provide a free blue check mark. Then later one can charge for that sign of goodness. Thanks, Microsoft. Good enough. Just like that big Windows update. Good enough.
The write up reports:
Blue checkmarks have appeared next to certain websites on Google Search for some users. According to a report from The Verge, this is because Google is experimenting with a verification feature to let users know that sites aren’t fraudulent or scams.
Okay, what’s “fraudulent” and what’s a “scam”?
What does Google say? According to the write up:
A Google spokesperson confirmed the experiment, telling Mashable, “We regularly experiment with features that help shoppers identify trustworthy businesses online, and we are currently running a small experiment showing checkmarks next to certain businesses on Google.”
A couple of observations:
- Why not allow the user to NOT out these sites? Better yet, give the user a choice of seeing de-junked or fully junked sites? Wow, that’s too hard. Imagine. A Boolean operator.
- Why does Google bother to index these sites? Why not change the block list for the crawl? Wow, that’s too much work. Imagine a Googler editing a “do not crawl” list manually.
- Is Google admitting that it can identify problematic sites like those which push fake medications or the stolen software videos on YouTube? That’s pretty useful information for an attorney taking legal action against Google, isn’t it?
Net net: Google is unregulated and spouts baloney. Google needs to jack up its revenue. It has fines to pay and AI wizards to pay. Tough work.
Stephen E Arnold, October 7, 2024
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