Flappy Bird Flutters to Life Thanks to the Power of the New Idol, Crypto
October 15, 2024
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Flappy Bird is coming out of retirement after a decade away. Launched in 2013, the original game was wildly popular and lucrative. However, less than a year later, its creator pulled it from app stores for being unintentionally addictive. Subsequently, players/addicts were willing to pay hundreds or thousands of dollars for devices that still had the game installed. Now it has reemerged as a Telegram crypto game. Much better. Decrypt reports, “What Is ‘Flappy Bird’ on Telegram? Iconic Game Returns with Crypto Twist.” Writer Ryan S. Gladwin tells us the game is basically the same as before, with a few additions just for crypto bros:
“Developed by the Flappy Bird Foundation, the Telegram game mixes in elements from other crypto games on the app, including the likes of Hamster Kombat, by allowing players to passively earn in-game points by obtaining upgrades. These are earned through a variety of ways, including watching ads and inviting friends.”
Naturally, a custom Flappy Bird token will be introduced. And, as with most of this year’s “tap-to-earn” games, it will reside on Telegram’s decentralized network, simply named The Open Network (TON). We learn:
"Yes, there will be a FLAP token launched in relation with the Telegram version of Flappy Bird. This has been confirmed in tweets from the official game account on Twitter (aka X), and the game will also offer staking rewards for the future token. Previously, The Flappy Bird Foundation said that it has plans to integrate The Open Network (TON)—the network that most tap-to-earn games launch tokens on. Notcoin, the tap-to-earn game that started the Telegram craze with the largest crypto gaming token launch of the year, is the ‘strategic publishing partner’ for Flappy Bird’s return. This partnership is set to help introduce The Open Network (TON) ecosystem to Flappy Bird with the game starting a ‘free mining event’ at launch called ‘Flap-a-TON.’ A mining event is usually a period of time in which players can make gameplay progress to get a cut of a future token airdrop.”
What a cutting-edge way to maximize engagement. If he was so upset about his game’s addictive qualities, why did creator Dong Nguyen sell it to an outfit that meant to crypto-tize it? In fact, he did not. After the game languished for four years, the trademark was deemed abandoned. A firm called Mobile Media Partners Inc. snapped up the languishing trademark and later sold it to one Gametech Holdings LLC, from whom the Flappy Bird Foundation bought it earlier this year. That must have been quite a surprise to the conscientious developer. Not only were Nguyen’s wishes for his game completely disregarded, he is receiving no compensation from the game’s reemergence. Classy.
Cynthia Murrell, October 15, 2024
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