Google Gemini 2.5: A Somewhat Interesting Content Marketing Write Up
April 18, 2025
Just a still alive dinobaby . No smart software involved.
How about this headline: “Google’s Gemini 2.5 Pro Is the Smartest Model You’re Not Using – and 4 Reasons It Matters for Enterprise AI”?
OpenAI scroogled the Google again. First, it was the January 2023 starting gun for AI hype. Now it was the release of a Japanese cartoon style for ChatGPT. Who knew that Japanese cartoons could have blasted the Google Gemini 2.5 Pro launch more effectively than a detonation of a failed SpaceX rocket?
The write up pants:
Gemini 2.5 Pro marks a significant leap forward for Google in the foundational model race – not just in benchmarks, but in usability. Based on early experiments, benchmark data, and hands-on developer reactions, it’s a model worth serious attention from enterprise technical decision-makers, particularly those who’ve historically defaulted to OpenAI or Claude for production-grade reasoning.
Yeah, whatever.
Announcements about Google AI are about as satisfying as pizza with glued-on cheese or Apple’s AI fantasy PR about “intelligence.”
But I like this statement:
Bonus: It’s Just Useful
The headline and this “just useful” make it clear none of Google’s previous AI efforts are winning the social media buzz game. Plus, the author points out that billions of Google dollars have not made the smart software speedy. And if you want to have smart software write that history paper about Germany after WW 2, stick with other models which feature “conversational smoothness.”
Quite an advertisement. A headline that says, “No one is using this” and” it is sluggish and writes in a way that a student will get flagged for cheating.
Stick to ads maybe?
And what about “why it matters to for enterprise AI.” Yeah, nice omission.
Stephen E Arnold, April 18, 2025
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