Newspaper Ad Revenues Head South
April 18, 2009
If you are an investor in print publications, navigate away from this short item. If you want a glimpse of the future of the dead tree crowd, read on. The article is irrelevant in my opinion. The headline nails the story: “US Newspaper Ads to Decline 22% in 2009”. You can snag the data here. What’s the impact? Easy. More staff reductions and more newspapers closing. Layoffs generate more professional writers cranking out Web logs. More newspaper closing create opportunities for coming up with news ways to deliver information people want and need. Big opportunities in my opinion.
Stephen Arnold, April 18, 2009
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