Endeca Revamps Blog
February 22, 2011
Even companies with a Harvard luminary on its Board of Directors has to keep the company blog ship shape.
Endeca, a company that specializes in search and business intelligence software, has recently revamped its eBusiness Facets blog. The blog exists as a resource for online businesses to keep up with the rapidly changing world of e-commerce. The primary goal of the blog redesign was to increase the versatility and flexibility of the site for viewing on multiple platforms such as mobile devices, a goal which the new site has met and surpassed with ease, thanks to new technology.
When Endeca decided to upgrade its blog, they went to Oomph (formerly C. Murray Consulting). The team at Oomph utilized the latest level of Cascading Style Sheets, or CSS3, to give the new blog a clean, aesthetically pleasing feel. The layout is so adaptable, it wouldn’t be inappropriate to describe it as having a liquid-like quality. One must simply click and drag the corner of http://ebusinessfacets.endeca.com, resizing the window, to see how easily the blog rearranges its own content to fit into the desired space.
A complete detail of the website’s revamping process can be found here.
Ryan Compton, February 22, 2011
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