Google I/O: Focus or Scatter?
May 16, 2011
Are the developments reported in EWeek’s piece, “Google Cloud Music, Movies Open Google I/O,” indicative of Google’s recent focus? It seems that the two most tout-able Google projects involve a music storage service and a movie rental site. Is it just me, or does Google seem to have little search news at its input/output conference?
With the turmoil over PageRank changes, Google is pushing into markets with a “me too” vengeance. I suppose we can’t blame Google for being a little search-shy right now. However, I don’t believe they will prosper by veering far from their core strength.
Besides, the move into music isn’t without its own complications. The article asserted:
“Unfortunately, like Amazon, Google has not secured music labels’ permission for streaming the songs…Jamie Rosenberg, Google’s director of digital content, argued that its approach is completely legal, that it is simply providing a music storage service for users. However, he allowed that labels were not receptive to Google’s service under its current iteration.
We’ll see which of Google’s many, many initiatives pan out as time goes on. We want to see more emphasis on search and details about the Blogger crash. If Google wants me to use a Chromebook, I want the Google cloud to be there, not offline with apps and content lost in the fog. The Google scatter may be reflections of the cloud coming to earth and reflecting at odd angles.
Cynthia Murrell May 16, 2011
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One Response to “Google I/O: Focus or Scatter?”
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Hi Cynthia,
Totally agree with you. Would like to add that I believe they are setting up building blocks for a dominating the social media arena.
Mark