Experian Hitwise Reveals Facebook Search Traffic Statistics
May 23, 2012
There seems be a lot of talk these days pitting Google+ and Facebook against one another. There are a variety of different factors that come into play when comparing the two Internet giants. Search traffic is one of them.
It may be overhyped but based on a new batch of stats just released, Facebook has been getting some traffic that is worth noting. According to a recent CNET News report, “Facebook.com Received 9% of All U.S Internet Visits in April.”
According to the data collected by Experian Hitwise, despite its somewhat controversial business model, Facebook is not hurting for search traffic one bit. In fact, the Internet tycoon received more than 400 million page views this year and 229 visits a day with an average visit time of 20 minutes.
The article states:
“10 states account for 52 percent of visits to Facebook.com — California, Texas, New York, Florida, Illinois, Pennsylvania, Ohio, Michigan, Georgia, North Carolina based on year-to-date average. The top states where users are more likely to visit Facebook.com versus the online population are: West Virginia, Kentucky, Maine, Vermont, Arkansas, Iowa, Indiana, Mississippi, Oklahoma and Alabama based on year-to-date average.”
It looks like Facebook is going to be around for a while, so settle in and get comfy Google+.
Jasmine Ashton, May 23, 2012
Sponsored by PolySpot
Comments
-
- Subscribe to Beyond Search
Feature archive
News archive
-
