Imagining The Future of Search
August 20, 2012
Citing (and sharing) an Israeli short film titled “Sight,” CNet News gives us “A Look at Our Gamified, Augmented-Reality Future.” Maybe a virtual librarian is the next innovation?
Perhaps, but that is not the focus of this film from student filmmakers Eran May-raz and Daniel Lazo of the Screen-Based Arts Department of Bezaleal Academy of Arts and Design, Jerusalem. (There’s a more extensive article on the film here, but do not read it before you view the film if you dislike spoilers.) Writer Eric Mack summarizes:
“Imagine a future where everything is a game, from cooking to dating, thanks to pervasive augmented-reality technology.
“That’s the premise behind this deliciously geeky, but ultimately disturbing Israeli short film titled ‘Sight.’ This seven-minute flick takes us along for a day in the life of an engineer at a dominant AR company, from breakfast to a date that goes off the rails and has to be ‘reprogrammed.’ The concept imagines the merging of big data, social media, gamification, and augmented reality into something that ultimately doesn’t seem that far-fetched, or even that far down the road.”
I agree with Mack, and I thoroughly enjoyed the video. It extrapolates a possible future that could quickly arise from something like Google’s Project Glass, and at least most of it seems quite probable to me. Definitely worth the eight minutes of your life; check it out.
Cynthia Murrell, August 20, 2012
Sponsored by ArnoldIT.com, developer of Augmentext
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