Google Search, 1 – Chinese Search Engines, 0

December 22, 2015

Google is number one in search. The company may not be the top of the Chinese government’s Hit Parade, but the firm’s Web search is the premier’s pajamas.

Need proof? Navigate to “Chinese Search Engines Still No Match for Google.” The write up explains:

At the moment, there is no better search engine than Google. But the company refused to abide by China’s Internet management system, and it decided to withdraw from the mainland in 2010, leaving Chinese Internet users behind. In the past five years, a possible comeback has been investigated, but so far the company’s China focus only seems to be on its Google Play Store for the Android operating system. Google still appears to be reluctant to reboot its search business in China, even though this is what would benefit the majority of domestic Internet users the most. The major consideration as far as Google’s decision makers are concerned is the company’s interests, rather than users’ needs.

Okay, that’s sort of substantive in a subjective way.

The write up continues:

To ensure that China’s Internet users enjoy better search options, relevant laws and regulations should be implemented to restrict the over-commercialization of domestic search engines; and the fairness and neutrality of the search engines should be strengthened so that the search results they offer are not molded by commercial considerations. For instance, search results should not be allowed to be mixed with content from ad auctions. In this way a separation between regular search results and commercial ad content can be ensured.

There you go.

I once liked www.jike.com. The service now redirects to www.chinaso.com. The results are reasonably useful but there was no jump out at me English language option.

For now, let’s assume that Chinese information retrieval systems are not up to the Google standard. You know what that means: Filtered resells, advertising, and silos of indexed information so one can enjoy the thrill of looking for indexed blog content. Hint: Look on the Google News page. The holiday is here so you, gentle reader, can explore the wonder of the Google News interface.

Stephen E Arnold, December 22, 2015

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