IBM Uses Watson Analytics Freebie Academic Program to Lure in Student Data Scientists
May 6, 2016
The article on eWeek titled IBM Expands Watson Analytics Program, Creates Citizen Data Scientists zooms in on the expansion of the IBM Watson Analytics academic program, which was begun last year at 400 global universities. The next phase, according to Watson Analytics public sector manager Randy Messina, is to get Watson Analytics into the hands of students beyond computer science or technical courses. The article explains,
“Other examples of universities using Watson Analytics include the University of Connecticut, which is incorporating Watson Analytics into several of its MBA courses. Northwestern University is building Watson Analytics into the curriculum of its Predictive Analytics, Marketing Mix Models and Entertainment Marketing classes. And at the University of Memphis Fogelman College of Business and Economics, undergraduate students are using Watson Analytics as part of their initial introduction to business analytics.”
Urban planning, marketing, and health care disciplines have also ushered in Watson Analytics for classroom use. Great, so students and professors get to use and learn through this advanced and intuitive platform. But that is where it gets a little shady. IBM is also interested in winning over these students and leading them into the data analytics field. Nothing wrong with that given the shortage of data scientists, but considering the free program and the creepy language IBM uses like “capturing mindshare among young people,” one gets the urge to warn these students to run away from the strange Watson guy, or at least proceed with caution into his lair.
Chelsea Kerwin, May 6, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Mouse Movements Are the New Fingerprints
May 6, 2016
A martial artist once told me that an individual’s fighting style, if defined enough, was like a set of fingerprints. The same can be said for painting style, book preferences, and even Netflix selections, but what about something as anonymous as a computer mouse’s movement? Here is a new scary thought from PC & Tech Authority: “Researcher Can Indentify Tor Users By Their Mouse Movements.”
Juan Carlos Norte is a researcher in Barcelona, Spain and he claims to have developed a series of fingerprinting methods using JavaScript that measures times, mouse wheel movements, speed movement, CPU benchmarks, and getClientRects. Combining all of this data allowed Norte to identify Tor users based on how they used a computer mouse.
It seems far-fetched, especially when one considers how random this data is, but
“’Every user moves the mouse in a unique way,’ Norte told Vice’s Motherboard in an online chat. ‘If you can observe those movements in enough pages the user visits outside of Tor, you can create a unique fingerprint for that user,’ he said. Norte recommended users disable JavaScript to avoid being fingerprinted. Security researcher Lukasz Olejnik told Motherboard he doubted Norte’s findings and said a threat actor would need much more information, such as acceleration, angle of curvature, curvature distance, and other data, to uniquely fingerprint a user.”
This is the age of big data, but looking Norte’s claim from a logical standpoint one needs to consider that not all computer mice are made the same, some use lasers, others prefer trackballs, and what about a laptop’s track pad? As diverse as computer users are, there are similarities within the population and random mouse movement is not individualistic enough to ID a person. Fear not Tor users, move and click away in peace.
Whitney Grace, May 6, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Why the UK Shouldn’t Be Concerned About the Gobbling up of Their Tech Industry
May 5, 2016
The article on MotherBoard titled Why the US Is Buying Up So Many UK Artificial Intelligence Companies surveys the rising tech community in the UK. There is some concern about the recent trend in UK AI and machine learning startups being acquired by US giants (HP and Autonomy, Google and DeepMind, Microsoft and Swiftkey, and Apple and VocalIQ.) It makes sense in terms of the necessary investments and platforms needed to support cutting-edge AI which are not available in the UK, yet. The article explains,
“And as AI increasingly becomes core to many tech products, experts become a limited resource. “All of the big US companies are working on the subject and then looking at opportunities everywhere—“…
Many of the snapped-up UK firms are the fruits of research at Britain’s top universities—add to the list above Evi Technologies (Amazon), Dark Blue Labs (Google), Vision Factory (also Google) that are either directly spun out of Cambridge, Oxford, or University College London…”
The results of this may be more positive for the UK tech industry than it appears at first glance. There are some companies, like DeepMind, that demand to stay in the UK, and there are other industry players who will return to the UK to launch their own ventures after spending years absorbing and contributing to the most current technologies and advancements.
Chelsea Kerwin, May 5, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Mastering SEO Is Mastering the Internet
May 5, 2016
Search engine optimization, better known as SEO, is one of the prime tools Web site owners must master in order for their site to appear in search results. A common predicament most site owners find themselves in is that they may have a fantastic page, but if a search engine has not crawled it, the site might as well not exist. There are many aspects to mastering SEO and it can be daunting to attempt to make a site SEO friendly. While there are many guides that explain SEO, we recommend Mattias Geniar’s “A Technical Guide To SEO.”
Some SEO guides get too much into technical jargon, but Geniar’s approach uses plain speak so even if you have the most novice SEO skills it will be helpful. Here is how Geniar explains it:
“If you’re the owner or maintainer of a website, you know SEO matters. A lot. This guide is meant to be an accurate list of all technical aspects of search engine optimisation. There’s a lot more to being “SEO friendly” than just the technical part. Content is, as always, still king. It doesn’t matter how technically OK your site is, if the content isn’t up to snuff, it won’t do you much good.”
Understanding the code behind SEO can be challenging, but thank goodness content remains the most important aspect part of being picked up by Web crawlers. These tricks will only augment your content so it is picked up quicker and you will receive more hits on your site.
Whitney Grace, May 5, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Old Pals Chatting: IDC Expert Chums Up Cognitive Marketing
May 4, 2016
I recall a fellow named Dave Schubmehl. You may recall that name. He was the IDC wizard who ingested my research about open source outfits and then marketed it via Amazon without my permission. Since that go round with my information used without a written agreement with me, I have taken a skeptical view of IDC and its “experts.” I won’t comment on its business practices, administrative acumen, and general ineptitude with regard to publishing a bit of my research as an eight page, $3,500 “analysis.” Yikes. Eight pages at $3,500 for work pumped out on Amazon, the WalMart of the digital world.
I read, therefore, with considerable skepticism “Interview with Rich Vancil: Group VP, Executive Advisory of IDC.” I was not disappointed. Perhaps I should say, my already low expectations were just about met.
The interviewer, according to the interview text, has been an acquaintance of the IDC wizard for decades. Furthermore, the interviewer (obviously an objective type of person) will “meet up to catch up on life outside business.” The article is “old pals chatting.”
What a chat?
I learned that:
The IDC 3rd Platform is a broad term for our present IT industry and economy. It is where 100% of WW IT revenue growth is coming from and it includes the product categories of Mobile; Social; Cloud, and Big Data. The 3rd Platform is eclipsing the 2nd Platform – described broadly as the “last 30 years” of IT, and this has been mainly enterprise computing: Lan / Internet; Client / Server; and premised based infrastructure such as servers, storage, and licensed software.
A third platform. “Platform” is an interesting word. I get the idea of a Palantir platform. I suppose I can get in sync with the Windows 10 platform. But an IDC platform? Well, that’s an idea which would never have floated from the pond filled with mine drainage here in Harrod’s Creek.
A consulting firm is in the business of selling information. A platform exists at outfits like Booz, Allen, McKinsey, and Bain. But the notion that a mid tier outfit has had three platforms intrigues me. When I looked at some of the 1917-1918 reports at Booz, Allen when Ellen Shedlarz ran the information center, the format, the tone, the approach, and the word choice was incorporated in the charm school into which new hires were herded. I could, in a moment of weakness, call Booz, Allen’s systems and methods a platform. But are the words “systems” and “methods” more appropriate?
The other interesting point in the write up was a nifty new diagram which purports to make clear the third platform confection. I know you won’t be able to read the diagram. Buy the report which hopefully is less than the $3,500 slapped on eight pages of my research.
Source: IDC 2016 at this link. If you find the link dead, just buzz up IDC and order document 01517018. The reports based on my research were 236511, 236514, 236086, and 237410. Buy them all for a mere $14,000.
Notice the blobs. Like another mid tier outfit, blobs are better than numbers. The reason fuzziness is a convenient graphic device is that addled geese like me ask questions; for example:
- What data are behind the blobs
- What was the sample size
- Where did the categories come from like “cognitive marketing”?
I have a supposition about the “cognitive” thing. The IDC wizard Dave Schubmehl pumped out lots of tweets about IBM cognitive computing. One IDC executive, prior to seeking a future elsewhere, wrote a book about “cognitive” processes. Both of these IDC experts guzzled the IBM Watson lattes somewhere along the cafeteria line.
Back to the interview among two friends. I learned:
MarTech is a big deal. IDC is doing a very careful accounting of this area and we now account for 78 separate product / service categories and literally thousands of vendors. Like any other emerging and fast growth IT category, consolidation will be inevitable. But in the meantime, it makes for a daunting set of choices for the CMO and team.
I like the word daunting. There is nothing like a list of items which are not grouped in a useful manner to set IDC neural pathways abuzz. But the IDC mavens have cracked the problem. The company has produced a remarkable 2015 technology map. Check this out:
Source: Expert Interview, 2016
I moved forward in the write up. The daunting problem has contributed to what the interviewer describes as “an awesome conference.” I like that “awesome” thing. How does the write up conclude? There is a reference to golf, the IDC professional’s medical history, and this statement:
The best analysts can simplify, simplify. Analysts who try to impress by using big words and complex frameworks…end up confusing their audience and so they become ineffective.
Remarkable content marketing.
Stephen E Arnold, May 4, 2016
A Not-For-Profit Search Engine? That’s So Crazy It Just Might Work
May 4, 2016
The Common Search Project has a simple and straightforward mission statement. They want a nonprofit search engine, an alternative to the companies currently running the Internet (ahem, Google.) They are extremely polite in their venture, but also firmly invested in three qualities for the search engine that they intend to build and run: openness, transparency, and independence. The core values include,
“Radical transparency. Our search results must be explainable and reproducible. All our code is open source and results are generated only using publicly available data. Transparency also extends to our governance, finances and day-to-day operations. Independence. No single person, company or special interest must be able to influence the order of our search results to their benefit. … Public service. We want to build and operate a free service targeted at a large, mainstream audience.”
Common Search currently offers a Demo version for searching homepages only. They are an exciting development compared to the other David’s who have swung at Google’s Goliath. Common Search makes DuckDuckGo, the search engine focused on ensuring user privacy, look downright half-assed. They are calling for, and creating, a real alternative with a completely fresh perspective that isn’t solely about meeting user needs, but insisting on user standards related to privacy, control, and clarity of results.
Chelsea Kerwin, May 4, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Do Businesses Have a Collective Intelligence?
May 4, 2016
After working in corporate America for several years, I was amazed by the sheer audacity of its stupidity. I came to the conclusion that many people in corporate America lack intelligence and are slowly skirting insanity’s edge, so when I read Xconomy’s article, “Brainspace Aims To Harness ‘Collective Intelligence’ Of Businesses” made me giggle. I digress. Intelligence really does run rampant in businesses, especially in IT departments the keep modern companies up and running. The digital workspace has created a collective intelligence within a company’s enterprise system and the information is either accessed directly from the file hierarchy or through (the usually quicker) search box.
Keywords within the correct context pertaining to a company are extremely important to semantic search, which is why Brainspace invented a search software that creates a search ontology for individual companies. Brainspace says that all companies create collective intelligence within their systems and their software takes the digitized “brain” and produces a navigable map that organizes the key items into clusters.
“As the collection of digital data on how we work and live continues to grow, software companies like Brainspace are working on making the data more useful through analytics, artificial intelligence, and machine-learning techniques. For example, in 2014 Google acquired London-based Deep Mind Technologies, while Facebook runs a program called FAIR—Facebook AI Research. IBM Watson’s cognitive computing program has a significant presence in Austin, TX, where a small artificial intelligence cluster is growing.”
Building a search ontology by incorporating artificial intelligence into semantic search is a fantastic idea. Big data relies on deciphering information housed in the “collective intelligence,” but it can lack human reasoning to understanding context. An intelligent semantic search engine could do wonders that Google has not even built a startup for yet.
Whitney Grace, May 4, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Smart Software List
May 3, 2016
If you are looking for lists of “smart software”, you may want to check out the G6G Web site. There are a number of listings for medical related artificial intelligence solutions. The Bayesian Network Systems includes more than 20 vendors. I noticed that HP Autonomy was not listed. The full list is accessible at this G6G link. How quickly will a mid tier consulting firm download the list, sell “coverage”, and recycle this collection? Pretty quickly I surmise.
Stephen E Arnold, May 3, 2016
Google Relies on Freebase Machine ID Numbers to Label Images in Knowledge Graph
May 3, 2016
The article on Seo by the Sea titled Image Search and Trends in Google Search Using FreeBase Entity Numbers explains the transformation occurring at Google around Freebase Machine ID numbers. Image searching is a complicated business when it comes to differentiating labels. Instead of text strings, Google’s Knowledge Graph is based in Freebase entities, which are able to uniquely evaluate images- without language. The article explains with a quote from Chuck Rosenberg,
“An entity is a way to uniquely identify something in a language-independent way. In English when we encounter the word “jaguar”, it is hard to determine if it represents the animal or the car manufacturer. Entities assign a unique ID to each, removing that ambiguity, in this case “/m/0449p” for the former and “/m/012×34” for the latter.”
Metadata is wonderful stuff, isn’t it? The article concludes by crediting Barbara Starr, a co-administrator of the Lotico San Diego Semantic Web Meetup, with noticing that the Machine ID numbers assigned to Freebase entities now appear in Google Trend’s URLs. Google Trends is a public web facility that enables an exploration of the hive mind by showing what people are currently searching. The Wednesday that President Obama nominated a new Supreme Court Justice, for example, had the top search as Merrick Garland.
Chelsea Kerwin, May 3, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Be the CIA Librarian
May 3, 2016
Research is a vital tool for the US government, especially the Central Intelligence Agency which is why they employee librarians. The Central Intelligence Agency is one of the main forces of the US Intelligence Community, focused on gathering information for the President and the Cabinet. The CIA is also the topic of much fictionalized speculation in stories, mostly spy and law enforcement dramas. Having played an important part in the United States history, could you imagine the files in its archives?
If you have a penchant for information, the US government, and a library degree then maybe you should apply to the CIA’s current job opening: as a CIA librarian. CNN Money explains one of the perks of the job is its salary: “The CIA Is Hiring…A $100,000 Librarian.” Beyond the great salary, which CNN is quick to point out is more than the typical family income. Librarians server as more than people who recommend decent books to read, they serve as an entry point for research and bridge the gap between understanding knowledge and applying it in the actual field.
“In addition to the cachet of working at the CIA, ‘librarians also have opportunities to serve as embedded, or forward deployed, information experts in CIA offices and select Intelligence Community agencies.’ Translation: There may be some James Bond-like opportunities if you want them.”
Most of this librarian’s job duties will probably be assisting agents with tracking down information related to intelligence missions and interpreting it. It is just a guess, however. Who knows, maybe the standard CIA agent touts a gun to the stacks?
Whitney Grace, May 3, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
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