Connexica (Formerly Ardentia NetSearch) Embraces Business Analytics
December 31, 2016
You may remember Ardentia NetSearch. The company’s original product was NetSearch, which was designed to be quick to deploy and designed for the end use, not the information technology department. The company changed its name to Connexica in 2001. I checked the company’s Web site and noted that the company positions itself this way:
Our mission is to turn smart data discovery into actionable information for everyone.
What’s interesting is that Connexica asserts that
“search engine technology is the simplest and fastest way for users to service their own information needs.”
The idea is that if one can use Google, one can use Connexica’s systems. A brief description of the company states:
Connexica is the world’s pioneer of search based analytics.
The company offers Cxair. This is a Java based Web application. The application provides search engine based data discovery. The idea is that Cxair permits “fast, effective and agile business analytics.” What struck me was the assertion that Cxair is usable with “poor quality data.” The idea is to create reports without having to know the formal query syntax of SQL.
The company’s MetaVision produce is a Java based Web application that “interrogates database metadata.” The idea, as I understand it, is to use MetaVision to help migrate data into Hadoop, Cxair, or ElasticSearch.
Connexica, partly funded by Midven, is a privately held company based in the UK. The firm has more than 200 customers and more than 30 employees. When updating my files, I noted that Zoominfo reports that the firm was founded in 2006, but that conflicts with my file data which pegs the company operating as early as 2001.
A quick review of the company’s information on its Web site and open sources suggests that the firm is focusing its sales and marketing efforts on health care, finance, and government customers.
Connexica is another search vendor which has performed a successful pivot. Search technology is secondary to the company’s other applications.
Stephen E Arnold, December 31, 2016
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