Musicians And Small Business Can Influence Google Search
June 8, 2018
One of the problems with being a musicians is building and growing a fan base. The only way to grow a fan base is to get your name out there. Other than playing gigs, distributing music online is the best way, then musicians face the problem of getting their content to appear in search results. Search Engine Journal reports that, “Google Allows Musicians To Post Directly To Search Results” that could be a new benefit for the budding superstar.
Using the Google Posts, musicians and small businesses can publish short updates that will appear at the top of Google search results. This feature was first developed for musicians in pop and electronic dance music genres, but now it is widely available to all musicians and it is accessible through the Knowledge Panel.
Here is how it works:
“Updates from musicians will appear within their respective Knowledge Panel, which typically shows up when the artist’s name is searched for specifically. Musicians will be able to publish text, images, videos, and GIFs. A blue checkmark will indicate when the updates are from a verified musician. This feature is now live in Google search results worldwide.”
Being at the top of Google search results is a boon for small businesses and budding musicians. It will attract more customers and people to a growing fan base.
Whitney Grace, June 8, 2018
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