You May Not Need Artificial Intelligence
October 31, 2018
While it’s easy to get swept up in the excitement of artificial intelligence and machine learning, and imagining all the ways in which it could streamline our worlds, we’re often overlooking a simple fact. We don’t ask if our business actually needs this service. An enlightening Venture Beat story opened our eyes, entitled “Why You Should Think Twice About AI Solutions.”
According to the story:
“An artificial intelligence algorithm might be more accurate than less advanced software, but less advanced software might still be a better value because it is accurate enough — and at a much lower cost.
We also highlighted:
Keyword search is an area where a simpler approach can work better. That’s because, when people search a keyword, they expect to find something that matches the exact word…”
This is some common sense thinking and something we need more of before spending a fortune on AI and machine learning. The author of this story is not alone. Some of the brightest minds in the business declaring that the honeymoon with AI is over. But hype is hype.
Patrick Roland, October 31, 2018
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