Fixing Social Media: Will $100 Million Win the Pennant?

June 22, 2021

I read “A Real Estate Mogul Has a $100 Million Plan to Save the Internet.” Note that you may have to pay to read this story on the Bloomberg “news is not free” service.

The main point is:

Project Liberty would use blockchain to construct a new internet infrastructure called the Decentralized Social Networking Protocol. With crypto currencies, blockchain stores information about the tokens in everyone’s digital wallets; the DSNP would do the same for social connections. Facebook owns the data about the social connections between its users, giving it an enormous advantage over competitors. If all social media companies drew from a common social graph, the theory goes, they’d have to compete by offering better services, and the chance of any single company becoming so dominant would plummet.

Interesting. Isn’t major league baseball a club, a very select group of everyman owners?

I noted this fascinating assumption, which is a variation on the old Google saw that changing search habits is just a one click choice:

Project Liberty is proposing that the entire internet start doing things drastically differently.

There are a number of individuals who want to decentralize “the Internet.” Does anyone hear this echo:

Saddle up the horses, Sancho. We’re going after that blue windmill.

Yep, vamos.

Stephen E Arnold, June 22, 2021


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