IBM Smart Software and Technology: Will There Be a Double Fault?

July 9, 2022

It has been a few years since Wimbledon started using AI to engage fans and the media. The longstanding partnership between IBM and the venerable All England Lawn Tennis Club captured the Best Fan Engagement by a Brand trophy at the 2022 Sports Technology Awards. The “IBM Power Index with Watson,” “IBM Match Insights with Watson,” and “Personalized Recommendations and Highlights Reels” were their winners. Maybe Watson has finally found its niche. We learn what changes are in store this season in the company’s press release, “IBM Reveals New AI and Cloud Powered Fan Experiences for Wimbledon 2022.” The write-up specifies:

“New features for 2022 include:

* ‘Win Factors’ brings enhanced explainability to ‘Match Insights’: Building on the existing Match Insights feature of the Wimbledon app and Wimbledon.com, IBM is providing an additional level of explainability into what factors are being analyzed by the AI system to determine match insights and predictions. Win Factors will provide fans with an increased understanding of the elements affecting player performance, such as the IBM Power Index, court surface, ATP/WTA rankings, head-to-head, ratio of games won, net of sets won, recent performance, yearly success, and media punditry.

* ‘Have Your Say’ with a new interactive fan predictions feature: For the first time, users can register their own predictions for match outcomes on the Wimbledon app and Wimbledon.com, through the Have Your Say feature. They can then compare their prediction with the aggregated predictions of other fans and the AI-powered Likelihood to Win predictions generated by IBM.”

The “digital fan experiences” use a combination of on-premises and cloud systems. Developers have trained the machine-learning models on data from prior matches using Watson Studio and Watson Discovery. See the press release for more specifics on each feature.

Cynthia Murrell, July 9, 2022

Written by Stephen E. Arnold · Filed Under Analytics, IBM Watson, News

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.