Vk Tops List of Most Popular Websites in Russia

December 2, 2016

For anyone interested in Internet usage outside the U.S., VentureBeat supplies a run-down of the most-used websites in Russia in its piece, “Russia’s Top 10 Websites Include Facebook, Google, Instagram, and YouTube.” Reporter Adrien Henni writes:

Russia’s top 10 websites 2016 ranked by SimilarWeb tell us how Russians are spending their time online. Russia’s top 10 websites of 2016 consist of four social networking sites, three search engines, email, video entertainment, and classifieds. As opposed to some other markets, domestic sites dominate Russia but international websites still play a major role in the RuNet ecosystem. This blog walks through the top sites, defining the domestic sites and elaborating on some of the Russian uses of internationally well-known sites. … The ranking has not seen a large shift since last year.

Though the VentureBeat headline emphasizes U.S. sites, the top four entries are Russian. In fact, the most popular site is one we’ve been examining—the Russian answer to Facebook, Vkontakte, a.k.a. VK. The write-up describes the site:

Vkontakte (VK), Russia’s local social media site, is at the top of the list, making it the most popular website in Russia. This is no surprise with the increasing popularity of social media, not only in Russia but all over the world. Beyond staying connected with friends and family, VK offers entertainment services as well. Users are able to create playlists of videos and music.

Henni does not mention the looser restrictions on things like hate speech, which is apparently one of VK’s major draws (at least for now.) Unsurprisingly, innovative search engine Yandex is second on the list, followed by social-media site Odnoklassniki (OK), and Mail.ru. Facebook barely made the list, on the heels of Google and Instagram. See the write-up for details on each site, and how Russians utilize it.

Cynthia Murrell, December 2, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph

Written by Stephen E. Arnold · Filed Under Google, Marketing, News, Search, Social Media, Technology

Comments

One Response to “Vk Tops List of Most Popular Websites in Russia”

Laquita Hiser on January 14th, 2017 11:14 am

There is noticeably a bundle to learn about this. I assume you made certain nice factors in options also.

Search the site
Subscribe to Beyond Search
Feature archive
News archive

Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.