Ask.com’s Jeeves Character Is Back
April 20, 2009
WebUser.com reported that Ask.com’s butler mascot is back in the UK at least. You can read “Ask Brings Jeeves Back from Dead” here. WebUser.com said:
Jeeves will appear on TV advertising this week and will also have a Facebook profile and Twitter account, the company said. As well as bringing back Jeeves, Mascaraque [Ask executive] also told Web User that the company had been working hard on improving the relevance of results and the speed at which they were delivered, claiming that the majority of requests are answered in just under half a second.
I was hoping to see the butler dressed in a NASCAR jump suit. Ask.com is the search engine of NASCAR. Will a cartoon mascot or improved relevance boost the traffic of this search system?
Stephen Arnold, April 20, 2009
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