SAP: Search on the Sidelines

April 24, 2009

Chron.com ran a suggestive article “SAP Expands Global Ecosystem with SAP Co Innovation Lab in Bangalore”. You can find the story here. The hook for the story was SAP’s setting up “a hands-on environment for SAP, independent software vendors (ISVs), system integrators (SIs) and technology partners to work together with customers on current and future technologies to showcase how companies can increase competitive advantage and improve efficiencies.” This is a fancy way of saying new products to generate new revenues. For me the telling item in the write up was the list of about a dozen partners. I did not spot a search or content processing partner in the bunch. SAP has the aging TREX system and its investment in Endeca. Has SAP triumphed in enterprise search so further innovation is no longer needed? Has SAP achieved its goals with he TREX and Endeca systems? Has SAP shifted away from search as a money maker for the company? For me the news story raised more questions than it answered.

Stephen Arnold, April 25, 2009

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