Google Travel

July 20, 2009

Short honk: Navigate to Google.com. Enter the query “LGA SFO” and you get a structured search box. Click and you get air ticket prices. Google has a number of vertical sectors in its tractor beam. Google’s wants to be a player in online travel information as well. The story in Hotel Marketing provides the basics and offers some links. I provide a run down of the vertical sectors my research suggests. Disruption ahead for those in other sectors. Google is picking up its pace in my opinion. How will travel publishers and information providers respond? Ignore, surf, fight, or dither?

Stephen Arnold, July 20, 2009

Written by Stephen E. Arnold · Filed Under Google, Online (general), Vertical search

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One Response to “Google Travel”

Advanced Air Ticket | SPIRIT on September 20th, 2009 12:07 pm

[…] Google Travel (arnoldit.com) […]

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.

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