US and UK Sing Different Tweets
August 1, 2009
Apparently Twittering at the White House is a no-no, but government agencies in the United Kingdom are getting a 20-page how-to (“…why and how we intend to establish and manage a corporate presence on the microblogging social network Twitter.com.”) You can get a copy at http://www.scribd.com/doc/17313280/Template-Twitter-Strategy-for-Government-Departments or http://mashable.com/2009/07/28/uk-government-twitter-guide/. Included is a basic Twitter how-to, objectives for using it, plans for data crunching, risks inherent and how to recognize them (Reduce by registering alternative names), and guidelines for setting up accounts to properly represent the departments. There are also tips on third-party tools to help the effort. In my opinion, it’s a good guide to using Twitter that focuses on the positives. Also check out Mashable’s guide to Twitter at http://mashable.com/guidebook/twitter/.
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