Google Base on Death Row?
September 30, 2009
Garrett Rogers’ “Google Base No Longer for Products” reported that changes are underway for a Google service that few people know about. He said:
It’s hard to tell if Google is actually thinking of pulling the plug on Google Base or not — I’m thinking they are going to let it die a slow death. The reason I think that is because they are actually replacing their Google Base Blog with the Google Merchant Blog.
Google Base has been an interesting beta. If you have not explored the service, you may want to hurry. If Mr. Rogers is correct, the employment ads, the mixed bag of content, and the real estate listings may be removed from the service.
In my opinion, Google Base made clear some interesting Google functions; for example, ability to ingest content and place it into one of Google’s data management systems. Some of the features of Google Base struck me as providing test beds for specific data processing functions. The user was not the focal point of Google Base.
My view is that Google Base might be on death row, but its underlying technology is alive and changing to fit into the rapidly evolving dataspace functionality the Google has been working on since the company made a strategic acquisition in 2006. I can hear now, “All you base are belong to us.” Do you?
Stephen Arnold, September 30, 2009
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