Cloud and Context: Fuzzy and Fuzzier

August 11, 2010

I got a kick out of “Gartner Says Relevancy of Search Results Can be Improved by Combining Cloud and Context-Aware Services.” Fire up your iPad and check out this write up which has more big ideas and insights than Leonardo, Einstein, or Andy Rooney ever had. You will want to read the full text of the article. What I want to do is list the memes that dot the write up like chocolate chips in Toll House cookies. Here goes:

value
cloud-based services
context-based services
revenue facing external search installation
informational services
integration engineers
contextual information
value from understanding
Web search efforts
market dynamics
general inclination
search in the cloud
discoverable information
offloading
quantifiable improvements
social networking
user’s explicit statement of interests
rich profile data

Cool word choice, right? Concrete. Specific. Substantive. Now here’s the sentence that I was tempted to flag as a quote to note. I decided to include it in this blog post:

Optimizing search through the effective application of context is a particularly helpful and effective way to deliver valuable improvements in results sets under any circumstances.

Got that? Any circumstance. Well, except being understandable to an addled goose.

Stephen E Arnold, August 11, 2010

Freebie

Written by Stephen E. Arnold · Filed Under Cloud computing, Marketing, Search, Text analytics, Text processing

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.