Another Business Sector Resists the Google

August 20, 2010

When it attempts to get into a new industry, Google’s reputation precedes it by long mile. Its latest conquest, the television market, is not going as smoothly as the search giant would like. A recent Broadband Reports article, “Google TV Running into Stubborn Broadcasters,” showcased the problems they are running into. The proposition seems logical, marrying the internet with broadcast and cable television to create a monolithic entertainment giant. But not everyone sees it that way. The LA Times put it best, stating: “The prospect of Google getting into television frightens many in Hollywood, who worry that Silicon Valley will upend the entertainment industry just like the Internet ravaged the music and newspaper industries.”

The world (big shock!) is not here for Google’s cherry picking. We’re going to keep an eye on this battle to see if the search behemoth backs down or just chops down the whole tree.

Pat Roland, August 20, 2010

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