Twitter Morphs into an Application
September 16, 2010
The Web pundits are in full stampede mode. Twitter, beloved of those who live and breathe real time connectivity, has changed from a Fail Whale into a Application. You can get a useful summary of the new features at “How Twitter.com Gives Your Favorite App a Run for Its Money.” The idea is that one does not need a service like Collecta.com or one of the dozen of other Twitter-attuned services to make sense of the tweet stream. Nope. You can do it all from Twitter. I find this development interesting for three reasons:
- The new layout makes monetization options blossom like dogwoods the week before the Kentucky Derby.
- The Twitter-centric services will have to put on their innovation sneakers and get moving. Twitter, long content to deal with stability issues and explaining what tweets are, is on the move.
- The shift takes another chunk out of the hide of traditional key word search. The narrowing by hash tags, the social component, the following—each of these makes a Boolean query look like a Babylonian clay tablet.
With complexity overwhelming many computer users, a service that becomes an application runs the risk of feature-itis. I find the new service quite interesting, but it tells me more about how companies like Twitter are reacting to the laundry list approach to finding information. That’s what makes the goose paddle faster.
And it is “real time.” That’s a fuzzy concept but it mashes up info in an app. Sort of new methinks.
Stephen E Arnold, September 16, 2010
Freebie
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