Google-Amazon: Another Tussle Looming?

September 17, 2010

Google wants to provide you the best information about the stock of things you look for in its affiliated retails stores. We come to know this from the WebProNews article “Google Calls Upon Retailers to List Inventory,” that reveals Google is making public its help documentation of Local Shopping inventory for Google Merchant Center, which is a “feature that allows retailers to let customers know about what they have in stock right from the web.” That’s good as far as it helps to facilitate or help the customers.

However, not everybody can show up their stocks, and have to go through an approval procedure. “You’ll be asked to submit a complete and accurate data feed, including unique product identifiers,” states the article, adding, “You’ll also need to be listed and verified in Google Places.” This makes us wonder if Google is trying to play catch up to Amazon, as it is currently doing with Apple for online digital music.

Harleena Singh, September 17, 2010

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