RightNow Takes the Oracle Money

January 29, 2012

Good idea in our opinion.

RightNow joins Endeca as a billion dollar baby, as revealed in TechCrunch’s “RightNow Stockholders Approve $1.5 Billion Merger with Oracle.” The vote was nearly unanimous; the $1.5 billion deal represents a per-share value of $43.

What will the customer experience management company bring to Oracle? What Writer Robin Wauters wrote:

RightNow’s solutions help companies handle customer interactions across a multitude of channels, including call and contact centers, the Web and social networks. Its products are used by nearly 2,000 organizations across the globe, the company says. With the acquisition, which is still subject to regulatory approval, Oracle will thus be adding a robust cloud-based customer service offering to its own Public Cloud solution.

RightNow has been around since 1997, and is driven to bring order, efficiency, and good will to customer interactions. For its part, Oracle needs to get its revenues back on track. Maybe, with Oracle magic, customer support and search will do the trick? However, Oracle faces legal set backs with regard to its Oracle litigation, open source threats, and the challenge of making those big search investments pay off in real money.

Cynthia Murrell, Janaury 29, 2012

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