Yandex Enjoys Hefty Revenues

November 23, 2012

Google’s Russian rival has been doing very well, we learn from TechCrunch’s “Yandex Reports Revenues Up 43% to $235.2M Year-on-Year for Q3 2012, Boosting its Expansion Plans.” The brief article reports that the company’s 2012 third quarter year-on-year revenues have risen 41 percent, garnering a profit of over $74 million. Last quarter, it saw a handsome 50 percent revenue increase, which represents a whopping 76 percent increase over the same time last year.

Writer Mike Butcher observes:

“Yandex is on something of a roll. It’s launched its own ‘social’ browser, opened its own Android store and boosted its Yandex.Disk cloud storage service.

“In addition it is experimenting with expanding beyond the Russian ‘RuNet’ with a service in Turkey, but with mixed results so far. Word on the street has it that they plan to get Turkey ‘right’ first before thinking about expanding into other markets. At which point, I wonder if we’ll start to see headlines like ‘The Russians are coming’. I do hope so…”

I doubt Google shares that hope. In fact, if Yandex does find success in Turkey, the global search giant could have reason to worry about its search revenue worldwide. Perhaps the company has seen this, or something similar, coming. After all, it has been exploring alternate revenue streams (some more successful than others) for quite some time. Somehow, I think Google will be okay.

Cynthia Murrell, November 23, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

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