The Complete Total Bing Bar Makeover
January 8, 2013
Bing has prided itself on providing more eye candy for its users than the minimalist Google screen and logo. Bing has lately been updating its looks. First it was Snapshots, now the social bar has become more socially appealing. Search Engine Watch highlights the changes Bing made in “Bing Social Sidebar Gets a Makeover.” The hover cards and dark grey coloring have disappeared, giving way to the color white and a more uniformed look. There are two new headers that separate social media content from friends and general content on these Web sites.
Bing’s social search is also noted as digging way in the recesses of old posts. Users can see what their friends were saying in the past on Facebook or they could always turn to the Facebook year in review app. The search is also a good feature to use to find trending content on all social networks on specific topics.
Despite the updates, the author does not see the design lasting long:
“However, being perfectly honest, I can’t see this design staying for very long. It’s almost too many blue links now and with the more visual social sidebar winning the competition for attention, the ads are now too easy to miss – you can just skip over that middle block.”
What works now will change tomorrow. So is the fate of the Internet. The lack of ad prevalence on the page will really hurt Bing. As long as they do not redo the page to have a fifteen second ad before you can view your content, though, most people will be all right with the changes.
Whitney Grace, January 08, 2013
Sponsored by ArnoldIT.com, developer of Augmentext
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