Doctor Autonomy I Presume
December 20, 2013
HP is putting Autonomy in a pith helmet and sending them to the jungle, according to ZDNet,’s article “HP’s Earth Insights Deploys Big Data Tech Against Eco Threats.” HP has transformed big data into an ecology tool. Vertica, HP’s big data technology is helping ecologists detect risks to endangered species. The new endeavor is called Earth Insights and it is a joint venture between Conservation International-a non-governmental group. Earth Insights speeds up the analysis of environmental data with the addition of being in real-time and with better accuracy.
HP is also using this opportunity to show off its product line and its applications for different fields. The company is proving that big data is not only reserved for the retail and business sectors, but science can take advantage of its potential as well. The entire project uses Vertica, Hadoop, and Autonomy IDOL to analyze the 1.4 million photos, climate measurements, and three terabytes of biodiversity information from cameras and climate sensors.
“The results of the analytics will be shared with protected area managers, as well as with governments, academic institutions, non-governmental bodies and the private sector, so that they can act to protect threatened wildlife and develop policies to address threats to habitats. According to the company, the project is already yielding new information indicating declines in a significant number of the species monitored.”
Technology is seen as an opposing force to nature, but in this case technology is being used to preserve nature. It reminds me of how a Brazilian tribe used Google and an Android phone to save their home in the Amazon.
Whitney Grace, December 20, 2013
Sponsored by ArnoldIT.com, developer of Augmentext
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