Yandex Profit Goes Up
April 24, 2014
Bloomberg’s real journalists reported some Web search news I found interesting. Navigate to “Yandex Profit Rises 19% on Russia Internet Advertising Demand.” Google gets the spotlight. Yandex warrants more attention. The English language search service at www.yandex.com is okay. The gem is the Yandex Russian service at www.yandex.ru. Content in this index is not easily available via US Web indexing services without the searcher’s performing some acrobatics. Yandex, however, is doing the me too thing. My hunch is that its usefulness will erode as the advertising revenue gains more traction. Precision, recall—just a distant memory for Bing and Google. Yandex’s utility may decline as the money rolls in. By the way, what happened to the Yandex search appliance?
Stephen E Arnold, April 24, 2014