Google Language Processing Enters New Phase
June 18, 2018
The buzzword du jour in search and AI is Natural Language Processing (NLP). This next frontier involves utilizing recorded speech to better enhance search and fits right at home with the smart assistants that have been gaining momentum. We learned how Google aims to capitalize off of this trend in a recent Search Engine Journal article, “Google Announces Advances in AI.”
According to the story:
“This algorithm is trained in conversational nuances using Reddit and other sources in order to be able to understand from actual conversations what questions mean…“It’s easier to understand similarities between long questions. But it becomes harder for short questions. The research claims to be able to train a machine to understand differences between short questions.”
Believe it or not, much of these advances from Google have come about because chatbots have actually reached a place of peak potential with NLP. This, according to experts who say that a chatbots ability to process language is far exceeding search at this point. We predict Google will keep making sharp advances in the industry and eventually leave chatbots in the dust. But it’s interesting to see this motivation arise.
Patrick Roland, June 18, 2018
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