Kiddie Ads: Facebook and Google Called Out

September 23, 2020

DarkCyber noted “Google and Facebook Under Pressure to Ban Children’s Ads.” The write up seems to demand more than a sleek Silicon Valley “I will have to look into that and get back to you.” The write up states:

Tech firms have been urged to stop advertising to under-18s in an open letter signed by MPs, academics and children’s-rights advocates. Behavioral advertising not only undermines privacy but puts “susceptible” youngsters under unfair marketing pressure, the letter says. It is addressed to Google, Amazon, Apple, Facebook and Microsoft. In a separate move Google-owned YouTube is accused of unlawfully mining data from five million under-13s in the UK. European data protection laws forbid the mining of data of young children.

Does advertising to young people make any difference. The messaging environment is one giant selling and motivating ecosystem.

DarkCyber believes that if the information in the ZeroHedge article “Popular Children’s App Allegedly Requests Minor To Take Naked Pictures” is accurate, more than advertising needs attention.

Government regulators have been slow to understand the knock on effects of unfettered messaging and interaction via digital services.

The write ups are interesting. The question is, “How does one undo decades of missteps?”

Stephen E Arnold, September 23, 2020

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