No Joke: Amazon and Social Media
April 1, 2021
A change at the top and Amazon gets wonky. Coincidence or just a new crew of social media advisors? Who knows. “Amazon Wanted Twitter Warriors with Great Sense of Humor, Leaked Doc Shows” reveals some allegedly accurate information about the humble online bookseller.
The write up states:
Amazon sought out warehouse staffers with a “great sense of humor” to build a squad of Twitter warriors to knock down criticism of its fulfillment centers, a leaked document reveals.
Yep, warehouse workers with the skills of a tweet master like the real Borat.
The story adds:
While Amazon wanted the workers to speak for themselves, the memo shows company officials wanted a standardized format for their Twitter handles and usernames. They mulled adding an emoji to the username to “give personality, for example a small box emoji…
A happy Amazon worker surrounded with positive tweets is running with an “emergency necessary bottle” from the automated Bezos bulldozer and its business processes.
The write up includes what may be an April Fool joke:
“| work for Amazon and not sure about other facilities but I’ve never felt pressured to pee in a trash can,” one trainee wrote in a draft tweet. “My managers understand when you gotta’ go you gotta’ go.”
You can read the allegedly accurate document at this link.
Stephen E Arnold, April 1, 2021
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