In France, Tipping in Restaurants, Non. Showing Appreciation to the Government, Oui

December 23, 2022

Ah, France. Land of 200 cheeses, medallion bedecked chickens, and fat American high-tech creatures. Go to a French restaurant and order (in French certaInment) a cooked bird. Chow down. Do not tip the waiter. Say “merci” and smile. But if you a very fat, super large, very unpredictable American technology company tipping is mandatory.

Don’t believe me?

Read “Microsoft Hit with €60 Million Fine by France for Not Offering Cookie Opt Out on Bing.” Mais oui. The write up reports:

In addition, CNIL will fine Microsoft €60,000 per day within three months if it doesn’t ask users for consent to use an ad fraud detection cookie.

Will Microsoft’s paying up make the governmental doubt about Microsoft become like the mist in Verdon Gorge?

Ho ho ho.

In order to do business in France, American outfits have to go through a number of hoops. Some are easy; others require some bureaucratic finesse. One example is for an American company to sell something to the French government. There are hoops for American cheese. I have been informed that canned American cheese propelled by carbon dioxide is a hoot at some French parties. Mon dieu! Aerosol fromage. Interesting.

With the EU chasing some firms who say one thing and do another, fining some big tech companies is a way to get an allowance from mom. Amazon appears to decided to just pay up.

Microsoft may enter the fascinating French legal system to explain that its tracking devices are different. Oh, well. Some French judicial officials can use a mobile phone. But the cookie thing? Maybe not so much.

What’s the sound I hear? It is ka-ching.

Finding reasons to take legal action against US big tech companies is easy. The regret, as I understand it, is that it take a long time to get the money from the Americans.

What’s the outlook for 2023? That’s a softball question. The answer is more lawyers pecking on the confused Americans. The Monaco Grand Prix is in France right?

Stephen E Arnold, December 23, 2022

Researchers Exploit Conti Data Leak to Analyze APJ Ransomware Attacks

December 23, 2022

A recent report from cybersecurity firm Akamai examines a pattern of ransomware attacks in the Asia-Pacific and Japan (APJ) region. Researchers took advantage of a recent document leak from major ransomware-as-a-service outfit Conti to paint a picture of that organization’s methods, attack patterns by country, and average ill-gotten gains per attack. India’s NewsPatrolling discusses the findings in, “Akamai APJ Ransomware Report H1 2022—Summary.” Writer Mahender emphasizes the leaked data does not include all of Conti’s attempted attacks. We learn:

“[Akamai’s] analysis of the vertical distribution of attacks revealed that business services was the top victimized industry in APJ. Successful attacks on this vertical can be concerning because of the risk of supply chain cyber attacks. Cybercriminals could breach a third party, such as business services companies, to gain a foothold on high-value targets. One such example is a Taiwanese company and supplier/contractor for a high-end automobile manufacturer, and a consumer electronics company, among others that suffered a Conti attack in 2022. Despite 1,500 servers being encrypted, the attack reportedly impacted only noncritical systems. It is crucial to highlight here the security risks that third-party companies could potentially introduce to their affiliated organizations.”

True. Then there are attacks that pose a more direct threat. Though APJ was third in attack frequency, after North America and EMEA (Europe, Middle East, and Africa), many of the targets Conti chose there especially concerning:

“The APJ region also shows a significantly larger number of critical infrastructure attacks as compared with other regions. Attacks on these verticals could have catastrophic, real-world implications. Case in point: One of the largest electricity providers in Australia was hit by a Conti ransomware attack in 2021. Although the attack did not disrupt their services, it’s not hard to imagine the detrimental effects if it did.”

Retail and hospitality companies were the second-most attacked verticals—what ransomware collection would be complete without sources of credit card numbers and other lucrative personal data? The report also found Conti targeting a victim sweet spot: businesses big enough to pay a worthwhile ransom yet too small to have significant cybersecurity resources. Check out the report itself for all the details.

Cynthia Murrell, December 23, 2022

Google: The Game Plan

December 23, 2022

I read “You Have Reached Your Destination: Google Elegantly Says Goodbye to Waze.” I was thinking that a better title may have suggested that Google has displayed its strategic ways. Not to be.

The article recycles a familiar story. Think Dodgeball. Buy a product. Big opportunities exist with other services that Google wants to “put wood behind.” The future is elsewhere. Hasta la vista “old stuff” for pastures whose harvesting delivers more compensation, influence, and bonus bucks.

Google recycles its hasta la vista language. The article quotes some:

Waze will continue to operate under a separate application and brand. “Google remains deeply committed to Waze’s unique brand, its beloved app and its thriving community of volunteers and users,” the company said in a statement.

Hello, interns and new hires. Work on Waze. Look for something hot like the new moon shot to solve death, for example.

The article suggests what’s behind Google’s buy, ignore, milk, and let die products and services:

Google, instead of seeing Waze as a brand to be nurtured and promoted, treated it as an incubator of ideas that should be exploited. “Every idea we had was quickly adopted by Google Maps,” he wrote. Nor did the company use its vast resources to attract new users to Waze.

Interesting. Same old song.

The reality is that Google struggles, in my opinion, to come to grips with these issues:

  1. Ad revenue is the goal. Products and services which do not deliver Google scale payoffs are doomed unless the service is a fave of senior management or part of an initiative to kill off Amazon, Microsoft, and others deemed to be non-Googley
  2. Incentives affect products. When services don’t change or are lousy, the engineers able to make a difference are working on more lucrative opportunities for themselves. How’s that search working for you? What about that Gmail interface? Great, right?
  3. Google’s senior management is not sure how to reduce costs, amp up revenue, innovate, and avoid getting crushed with administrivia like personnel issues, government regulation, and ageing infrastructure.

Net net: Send Waze down the Orkut path is easy and part of the so-called culture of the GOOG.  There’s nothing fancy, subtle, or complex in what Google does as it faces increasing internal and external pressure.

It’s high school science club management methods in action.

Stephen E Arnold, December 23, 2022

Confessions? It Is That Time of Year

December 23, 2022

Forget St. Augustine.

Big data, data science, or whatever you want to call is was the precursor to artificial intelligence. Tech people pursued careers in the field, but after the synergy and hype wore off the real work began. According to WD in his RYX,R blog post: “Goodbye, Data Science,” the work is tedious, low-value, unwilling, and left little room for career growth.

WD worked as a data scientist for a few years, then quit in pursuit of the higher calling as a data engineer. He will be working on the implementation of data science instead of its origins. He explained why he left in four points:

• “The work is downstream of engineering, product, and office politics, meaning the work was only often as good as the weakest link in that chain.

• Nobody knew or even cared what the difference was between good and bad data science work. Meaning you could suck at your job or be incredible at it and you’d get nearly the same regards in either case.

• The work was often very low value-add to the business (often compensating for incompetence up the management chain).

• When the work’s value-add exceeded the labor costs, it was often personally unfulfilling (e.g. tuning a parameter to make the business extra money).”

WD’s experiences sound like everyone who is disenchanted with their line of work. He worked with managers who would not listen when they were told stupid projects would fail. The managers were more concerned with keeping their bosses and shareholders happy. He also mentioned that engineers are inflamed with self-grandeur and scientists are bad at code. He worked with young and older data people who did not know what they were doing.

As a data engineer, WD has more free time, more autonomy, better career advancements, and will continue to learn.

Whitney Grace, December 23, 2022

Can Google React to a Code Red? Yeah, Sure, Jumping Right on It

December 22, 2022

The New York Times, The Guardian, and even the relentlessly innovative Business Insider have embraced the idea of Code Red. What is a Code Red? If you spent time at a cyber security conference a few years ago, Code Red was a snazzy name for computer worm. Have you spent quality time in a hospital in the US, preferably a smaller town? If so you may recall hearing “Code Red”. The idea was to alert the motivated, enthusiastic, and empathetic professionals that there was a barn burner of a fire raging around oxygen tanks adjacent intensive care, operating theaters, or recovery rooms. The term could also refer to bad weather, a billing opportunity’s arrival (aka patient), or something really bad happening like a grain silo explosion in Canton, Illinois, in which local farmers were blasted, burned, or gassed. (Yep, grain dust does go bang.) Code Red to some US Department of Defense types means — at least to some US Marines that the weather is more bad than the previous day’s weather. However, to some trained at Quantico, the term only suggests that the weather will be worse than it was yesterday.

For the “real news” professionals, the idea is that Code Red means emergency. Examples appear in a number of articles like this one: “Google’s Management Has Reportedly Issued a Code Red amid the Rising Popularity of the ChatGPT AI.” The idea is that Google’s estimated 90 percent share of the US and Western European online search market is now in jeopardy. You judge.

Here’s a passage from the write up:

Sundar Pichai, the CEO of Google’s parent company, Alphabet, participated in several meetings around Google’s AI strategy and has directed numerous groups in the company to refocus their efforts on addressing the threat that ChatGPT poses on its search engine business…In particular, teams in Google’s research, Trust and Safety division among other departments have been directed to switch gears to assist in the development and launch of new AI prototypes and products, the Times reported. Some employees have even been tasked to build AI products that generate art and graphics similar to OpenAI’s DALL-E used by millions of people…

Okay, meetings in the midst of holiday season. Perilously close to New Year’s festivities. Google Meet sessions with dogs barking or significant others saying, “Will you get off that call? Right now!”

The idea is that Google is going to face a challenge, maybe an existential threat! Google has to react immediately. Another grain silo will explode. That boom? Yeah, the emergency room oxygen tanks exploded. No one knows how many were injured or even killed. Horrible. More staff shortages! The sky is falling because our billing stream is blocked. Double Code Red!

Smash cut.

This image represents Google, courtesy of the free but legally ambiguous Craiyon.com:

fish in fishbowl

Really original artwork courtesy of https://www.craiyon.com/

Yes, a fish bowl, not a frog. The fish takes the world’s data. I have heard that some pet fish watch television when an influencer is streaming to the big flat panel in the spacious 300 square foot apartment in Florham Park, New Jersey. This metaphorical fish is master of its universe; however, the leaking Russian ISS space capsule is not on its radar or the flaws of companies with “seeing stones” are not on its radar.

If we were to slowly heat the water in this fish’s bowl, our fish may discover too late that fleeing, transforming, or getting on a flight to Argentina are low percentage options. (Kiddies, please, do not test this theory and torture a fish unless you are a PhD student eager to work on live animal testing in a lab near Palo Alto.)

The key point is that until death has its paws on our fish, frantic action does not take place. Nothing stops the grim reaper from having a boiled fish appetizer.

May I share some of my unpopular, historically ignored observations about the Google? Oh, you say, “No.” Tough luck. Here I go:

  1. The Google of today understands its environment within its fish bowl. Like the fish, comprehension of the wider world is if not impossible or distorted due to the nature of the boundary between the watery world and the bigger outside world. Changing a world view ain’t gonna happen? Why? Business process momentum, perceptual acuity, and Googley thinking keep the systems doing what they do: Selling ads.
  2. Google engineers truly believe that their technology is THE BEST THING EVER. Keep in mind that invention can come via acquisition, unauthorized borrowing, or a late night Backrub discussion in a Stanford dorm. Today’s Google has substituted reasonably useful search of textual Web content for hard cash derived from monetizing user clicks. Executive compensation translates to “If it ain’t broke, don’t fix it!”
  3. Google is chugging along, uncertain that the bright light some Googlers have noticed is a stream from Nadine Breaty or a fire in the room housing the fish bowl. From the fish’s perspective, there are no big problems in the fish bowl. Pay attention but carry on. Signals carry noise, so dig out the meaningful signal. Verify. Plan. Test. (Ooops. The fish is now dead. Bad. So sudden. It was a nice fish before it went Madison Avenue, of course.)

The chatter about ChatGPT is interesting to me. The technology is interesting, and its performance is getting useful tweaks. Use cases are emerging. Worriers are letting their worry gene influence their thinking. Entrepreneurs are entrepreneuring because getting rich quick on open source software may be a better idea than applying to be a carpetland dweller at the Twitter thing. Smart software will put lawyers, journalists, and — gasp! — blue chip consultants out of work.

But what’s this suggest about Google?

Keep in mind that I dubbed Google Googzilla in 2003. Big, ferocious, an icon of rapaciousness. True then and truer now. But big reptiles share a common characteristic with gold fish. Trapped in one ecosystem, the creatures don’t know what’s happening until it is too late. Then freneticism marks the onset of death. What’s a frightened, crazed Googzilla like?

We’re not there yet. I think of Google’s Code Red as the first stage of Google’s way of dying. I told you: Unpopular. Nothing new.

The Five Stages of Grief makes clear that Google is just now working through the denial stage. Next up is anger. Then deal making. Depression sweeps through the company. And finally — finally! — staff accept that the run of behavior without consequences has drawn to a close. Elisabeth Kubler Ross and David Kessler left out the final stage is the stuff of popular songs like memories. Tip: Newly minted OSINT experts, move beyond Google.

Stephen E Arnold, December 22, 2022

Meta: Big Numbers, Bigger Problem

December 22, 2022

The European Union has been fiddling around with modest fines on outfits like Meta (the Zuckbook to the Arnold IT research team). Now the scale of fines is ratcheting up. “Meta Faces $1.6bn Lawsuit over Facebook Posts Inciting Violence in Tigray War” reports that Kenya is pegging the fine in nine figure territory. Will the Zuckbook write a check for more than $1 billion. Probably not.

The write up states as real news:

The lawsuit, filed in the high court of Kenya, where Meta’s sub-Saharan African operations are based, alleges that Facebook’s recommendations systems amplified hateful and violent posts in the context of the war in northern Ethiopia, which raged for two years until a ceasefire was agreed in early November. The lawsuit seeks the creation of a $1.6bn (£1.3bn) fund for victims of hate speech. One of the petitioners said his father, an Ethiopian academic, was targeted with racist messages before his murder in November 2021, and that Facebook did not remove the posts despite complaints.

What’s interesting is that the lawsuit puts a price penalty for the alleged action or inaction of the Zuckbook. Thus, when harm to individuals can be linked to an online action, the Kenya lawsuit means that other governments may set similar targets.

Net net: It may be expensive to implement the Silicon Valley, high technology “we want to bring people together and do good” under the umbrella of move fast and break things. The fines could, despite the Zuckbook’s revenue prowess, break the bank.

How long has the Zuckbook been using its methods for its advantage? A decade or more? Kenya may be taking steps to make the Zuck wish his company could go back in time and approach the company’s behavior in a slightly different way. If the Zuckbook wins, the Zuckbook may go full speed ahead and become even more frisky: TikTok-type videos on steroids, amped up data collection, and creating a super app designed to make bad actors drool. Disappearing messages. What’s not to like?

Stephen E Arnold, December 22, 2022

Ready for the Holidays, Facebookers and Googlers?

December 22, 2022

Despite an ongoing worker shortage, this economic downturn is proving to be bad for some folks’ job security. Business Insider: India reports, “Meta, Google Put Employees on ‘Notice Periods’ to Find New Role or Leave.” The write-up tells us:

“Facebook’s parent company Meta and Google are reducing staff to cut costs amid the economic downturn, apparently putting some of them on traditional 30 to 60 days ‘lists’ to find a new role within the company or leave. Meta plans to cut costs by at least 10 per cent in the coming months and has put out more and more workers whose jobs are being eliminated on its traditional ’30-day list,’ reports Wall Street Journal. On the other hand, Google’s parent Alphabet has reportedly deployed a similar approach, typically giving workers 60 days in which to apply for a new role if their jobs are set to be cut. ‘Facebook parent is looking to reduce costs by at least 10 per cent, people familiar with the plans said, while Google has required some employees to apply for new jobs,’ the report mentioned. …Last month, Google fired more than 50 workers at its incubator Area 120 and gave them extra 30 days to find another job at the company.”

A Google spokesperson assures us most of those folks were able to shift into another position. It is no coincidence the company has also suspended new hires while warning that any employee whose work is not up to snuff may find themselves out of a job. We also learn:

“In a company message viewed by Insider, Google Cloud sales leadership has threatened employees with an ‘overall examination of sales productivity and productivity in general’ and that if next quarter results ‘don’t look up, there will be blood on the streets’.”

Yikes. So much for Google being the most nurturing workplace around. As for the Meta-book, Zuckerberg has said the company plans to steadily reduce its payroll over the next year. But never fear. Whatever the fate of other workers, we suspect both Meta and Alphabet will protect their top executives’ lucrative positions. Which company is next? Salesforce perchance?

Cynthia Murrell, December 22, 2022

Trackers? More Plentiful Than Baloney Press Releases

December 22, 2022

You are absolutely correct if you think more Web sites are asking you to approve their cookie settings. More Web sites are tracking your personal information to send you targeted ads. Tech Radar explains more about trackers in, “You’re Not Wrong-Websites Have Way More Trackers Now.”

NordVPN discovered that the average Web site has forty-eight trackers and it is putting users at risk. NordVPN used three tracker blockers (Badger, Brave, and uBlock Origin) to count the number of trackers across the one hundred more popular Web sites in twenty-five countries. Social media platforms had the most trackers at 160, health Web sites were the second with forty-six, and digital media Web sites have twenty-eight. Ironically government and adult Web sites had the least amount of trackers.

Third parties were tied to the trackers. Thirty percent belonged to Google, 11% to Facebook, and Adobe had 7%. All data is used for marketing reasons. North and Central Europe had the least amount of trackers, because of privacy laws. The US is a tracker’s playground, because there are not any blanket laws that protect user privacy. It is an Orwellian system for capitalist purposes:

“For NordVPN, the problem with collecting this data is that it can be used to profile the users in great detail. The profile is then sold to advertising companies, whose ads “follow” the users around the internet to collect even more data.

Worse still, cybercriminals might get their hands on this data at any point, and could then use this data in phishing attacks that use a victim’s in-depth personal profile to appear authentic, making them more likely to fall for the ruse.”

The article doubles as a marketing tool for VPN services, particularly NordVPN. VPNs collect user information too, except they can hide it. Interesting how the article wants to inform people about the dangers of tracking and wants to sell a product too.

Whitney Grace, December 22, 2022

Palantir Makes Clear That Its Aggressively Marketed Systems May Not Work as Advertised

December 21, 2022

The real journalists at the Wall Street Journal has made painfully clear that Palantir’s smart software and sophisticated platform for functioning like the seeing stone in Lord of the Rings does not work.

You can read the real news analysis in “Palantir Misfires on Revenue Tied SPAC Deals.” The main point of the write up is that Palantir, equipped with proprietary technology and oodles of seeing stone expert, lost a great deal of money quickly.

The article says:

The bets have backfired.

So what? No big deal. Tens of millions gone, maybe hundreds of millions. The bigger loss is the exposure of the shortcomings of smart software. What did Palantir’s spokesperson say:

The market has turned an it is now clear that these investments were unsuccessful. It was a bet on a group of early stage companies that, with the benefit of hindsight, we wish we did not make.

But Palantir’s marketing since the firm open for intelligence analysis in 2003 or almost two decades ago has pitched the system’s ability to reveal what ordinary intelware cannot identify. In my files, I have some Palantir marketing material. Here’s an example:

image

Who doesn’t want data sovereignty? ©Palantir Technologies

Several observations:

  1. The Palantir management team presumably had access to Gotham and other Palantir technology. But the Palantir system did deliver massive financial losses. Some seeing stone.
  2. In my opinion, Palantir made big bets in order to get a big payoff so that the company’s financial strength and the excellence of its smart software would be evident. What’s evident is that even Palantir’s software and its wizards cannot get the Palantir systems to be right about “bets.”
  3. Intelware and policeware vendors typically sell to government and selected financial services customers. Converting intelligence software tuned to the needs of a three letter agency has not worked in the past, and it is now evident Palantir may be failing in its commercial push now.
  4. Intelware works because no matter how slick the intelware is, governments also rely on old fashioned methods before taking action.
  5. Palantir’s technology is almost 20 years old, based on open source, and highly derivative. There are better, faster, and cheaper options available from Palantir’s competitors.

Net net: Palantir has embraced full throttle marketing. The company has done some interesting things regarding the IBM Analysts Notebook file formats. Palantir’s investment were, in my opinion, investments which made it attractive to the recipients of Palantir’s funds to become Palantir customers. As I write this, Palantir’s marketing is chugging along, but Palantir’s share price is a stellar $6.43 a share. A blind seeing stone? Hmmmm. Good question.

Stephen E Arnold, December 21, 2022

The Internet: Cue the Music. Hit It, Regrets, I Have Had a Few

December 21, 2022

I have been around online for a few years. I know some folks who were involved in creating what is called “the Internet.” I watched one of these luminaries unbutton his shirt and display a tee with the message, “TCP on everything.” Cute, cute, indeed. (I had the task of introducing this individual only to watch the disrobing and the P on everything joke. Tip: It was not a joke.)

Imagine my reaction when I read “Inventor of the World Wide Web Wants Us to Reclaim Our Data from Tech Giants.” The write up states:

…in an era of growing concern over privacy, he believes it’s time for us to reclaim our personal data.

Who wants this? Tim Berners-Lee and a startup. Content marketing or a sincere effort to derail the core functionality of ad trackers, beacons, cookies which expire in 99 years, etc., etc.

The article reports:

Berners-Lee hopes his platform will give control back to internet users. “I think the public has been concerned about privacy — the fact that these platforms have a huge amount of data, and they abuse it,” he says. “But I think what they’re missing sometimes is the lack of empowerment. You need to get back to a situation where you have autonomy, you have control of all your data.”

The idea is that Web 3 will deliver a different reality.

Do you remember this lyric:

Yes, there were times I’m sure you knew
When I bit off more than I could chew
But through it all, when there was doubt
I ate it up and spit it out
I faced it all and I stood tall and did it my way.

The my becomes big tech, and it is the information highway. There’s no exit, no turnaround, and no real chance of change before I log off for the final time.

Yeah, digital regrets. How’s that working out at Amazon, Facebook, Google, Twitter, and Microsoft among others? Unintended consequences and now the visionaries are standing tall on piles of money and data.

Change? Sure, right away.

Stephen E Arnold, December 21, 2022

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