AI: Demand Goes Up But Then What?

March 24, 2025

dino orange_thumb_thumbYep, another dinobaby original.

Why use smart software? For money, for academic and LinkedIn fame, for better grades in high school? The estimable publication The Cool Down revealed the truth in its article “Expert Talks Massive Impacts AI Will Have on Us All: I Can Only See the Demand Increasing.”

The expert is Dr. Chris Mattmann, the author of a book about AI and machine learning. He is also the chief data officer at UCLA.

The write up reports:

AI is really just search on steroids, and while training AI models is expensive and energy-consuming, it’s not much different than when Google introduced search for information retrieval and data gathering in 2009.

After reading the statement, I asked myself if smart software implemented in the Telegram smart contracts is about search or it it related to obfuscating financial transaction. Guess not. Too bad I did not understand that AI was just search.

The write up says:

“AI expects the world to look like tables with rows and columns … [but] the world doesn’t look that way. It’s messy, it’s multimodal, it’s video, image, sound, text,” he said, and making sense of all that information and “training AI models” takes the most energy.

I think that energy costs money. How companies make the jump between spending and generating sustainable revenue? Search runs on advertising dollars. Will AI do the same thing?

The Cool Down attempts to clarify certain types of AI use cases; for example, games and videos:

While The Cool Down will continue to report on inefficient uses of AI, it’s also fair to demystify AI as more like “a computer program” and to consider its energy use in a different light if and when it is a tool to replace other work or entertainment. Creating an AI image may often seem like it’s not a justified use of energy, but Mattmann is essentially saying: “Is it much more or less justified than playing video games or watching movies?”

AI has some benefits. Again the expert:

His three kids under age 15 use AI devices like the Amazon Echo to learn things, and Mattmann uses a Timekettle earbud device to immediately translate up to 40 languages in real-time, which he calls “an AI device at the edge.” “I’m excited about traveling. I’m excited about what it will do for our national security, what it will mean for language.” It will be transformative for “those tasks that [require] robotic process automation, intelligent assistance, or whatever can give us back time, which is our only precious commodity here on this planet,” he said.

Will The Cool Down become my go-to source for the real scoop about smart software? We’ll see.

Stephen E Arnold, March 24, 2025

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