Facebook: A Pioneer in Bro-giveness?
October 2, 2017
The write up “Mark Zuckerberg Asks for Forgiveness from ‘Those I Hurt This Year’ in Yom Kippur Message” surprised me. In my brief encounters with Silicon Valley “bros”, I cannot recall too many apologies or apologetic moments. My first thought was, “Short circuit somewhere.”
The Verge article explained to me:[Mark Zuckerberg, founder of Facebook] publicly asked for forgiveness for those I hurt this year.
I thought online companies were like utilities. Who gets excited if a water main breaks drowns an elderly person’s parakeet? Who laments when a utility pole short circuits a squirrel? Who worries if an algorithm tries to sell me an iPhone when I am an Android-type senior citizen?
I noted this statement:
Zuckerberg acknowledged that Facebook has had a divisive effect on the country, and that he’ll work to do better in the coming year.
I like New Year’s resolutions.
The write up quotes another Silicon Valley source which I sometimes associate with enthusiasm for what’s new and “important”:
Facebook itself needs to do better to improve its efforts in combating the spread of false information and abuse that appears throughout its platform. It and other social media sites have often touted themselves as a neutral platforms for all ideas and beliefs, but underestimate how these ideals can be undermined, which led to tangible impacts in the real world. Zuckerberg may be sincere in his intentions, but the company he founded needs to follow through on them.
Follow through? Okay.
I think of this commitment to do better as the Silicon Valley equivalet of the New Yorker’s breezy, “Let’s have lunch.”
Is bro-giveness is a disruptive approach to forgoveness? If it is, click the Like button.
Stephen E Arnold, October 2, 2017
The Narrowing App Market
September 29, 2017
If you are thinking of going into app development, first take a gander at this write-up; Business Insider reports, “Half of Digital Media Time Is Spent in Five Apps.” Citing comScore’s 2017 US Mobile App Report , writer Laurie Beaver tells us:
Users spend 90% of their mobile app time in their top five apps, making up 51% of total digital time spent. Perhaps more alarming is that half of the time spent on smartphones is within just one app. That drops dramatically to 18% of time for the second most used app. This suggests that unless a brand’s or business’ app is the first or second most used (most likely Facebook- or Google-owned), it’s unlikely to get any meaningful share of users’ attention.
There are a few reasons for developers to take heart—the number of app downloads is picking up, and users have become more willing to allow push notifications. Most importantly, perhaps, is that users are making in-app purchases; that is where most apps make their money. Beaver continues:
Nevertheless, the report shows the astonishing influence Facebook and Google have over how US mobile app users spend their time. And given the increasingly large share the top five apps have, it’s likely to only become more difficult for brands and publishers to receive any share of users’ time. Alternate app experiences such as Apple’s iMessage apps, Google’s Instant Apps, and Facebook Messenger’s Instant Games could provide brands and publishers with new avenues to reach consumers where they’re spending their time. While these services are nascent, they do provide a promising option for businesses moving forward.
We’re reminded that apps have gained ground over browsers, and are now the main way folks get online. However, the trends toward app consolidation and app abandonment may lead to a “post-app” future. Never fear, though—Business Insider’s research service, BI Intelligence, offers a report titled “The End of Apps” ($495) that could help businesses and developers prepare for the future. Founded in 2007, Business Insider is headquartered in New York City.
Cynthia Murrell, September 29, 2017
AI Will Build Better Chatbots
September 21, 2017
For better or worse, chatbots have well and truly supplanted the traditional customer service role. Sure, one can still reach a human at many companies with persistence, but it is the rare (and appreciated!) business that assigns a real person to handle point-of-contact. Geektime ponders, “What is the Future of Chatbot Development and Artificial Intelligence?” Writer Damian Wolf surveys chatbots as they now exist, and asserts it is AI that will bridge the gap between these simple systems and ones that can realistically replicate human responses. He writes:
The future of AI bots looks promising and exciting at the same time. The limitation in regards to accessing big data can be eradicated by using AI techniques. The ultimate aim for the futuristic chatbot is to be able to interact with users as a human would. Computationally, it is a hard problem. With AI evolving every day, the chances of success are already high. The Facebook AI chatbot is already showing promises as it was able to come up with negotiation skills by creating new sentences. E-Commerce will also benefit hugely with a revolution in AI chatbots. The key here is the data collection and utilization. Once done correctly, the data can be used to strengthen the performance of highly-efficient algorithm, which in turn, will separate the bad chatbots from the good ones. … Automation is upon us, and chatbots are leading the way. With a fully-functional chatbot, e-commerce, or even a healthcare provider can process hundreds of interactions every single minute. This will not only save them money but also enable them to understand their audience better.
In order for this vision to be realized, Wolf insists, companies must invest in machine learning infrastructure. The article is punctuated with informative links like those in the quotation above; one I’m happy to see is this guide for non-technical journalists who wish to write accurately about AI developments (also good for anyone unfamiliar with the field). See the article for more useful links, and for more on chatbots as they currently exist.
Cynthia Murrell, September 21, 2017
Google Invests Hefty Sums in Lobbying Efforts
September 19, 2017
Since Microsoft was caught flat-footed by antitrust charges in 1992, the tech industry has steadily increased its lobbying efforts. Now, The Guardian asks, “Why is Google Spending Record Sums on Lobbying Washington?” Writer Johathan Taplin describes some reasons today’s political climate prompts such spending and points out that Google is the “largest monopoly in America,” though the company does its best to downplay that trait. He also notes that Google is libertarian in nature, and staunchly advocates against regulation. Looking forward, Taplin posits:
Much of Google’s lobbying may be directed toward its future business. That will be running artificial intelligence networks that control the transportation, medical, legal and educational businesses of the future. In a speech last Saturday to the National Governor’s Conference, the tech entrepreneur Elon Musk stated: ‘AI is a rare case where I think we need to be proactive in regulation instead of reactive.’ Coming from a Silicon Valley libertarian, this was a rare admission, but Musk went on to say: ‘There certainly will be job disruption. Because what’s going to happen is robots will be able to do everything better than us … I mean all of us.’ Both Google and Facebook pushed back hard against Musk’s remarks, because they have achieved their extraordinary success by working in an unregulated business environment. But now, for the first time in their histories, the possibility of regulation may be on the horizon. Google’s response will be to spend more of its $90 bn in cash on politicians. K Street is lining up to help.
We are reminded that, for many industries, lobbying Congress has long been considered a routine cost of doing business. The tech industry is now firmly in that category and is beginning to outspend the rest. See the article for more details.
Cynthia Murrell, September 19, 2017
A Write Up about Facebook Reveals Shocking Human Weakness
September 18, 2017
What do I need with another write up about Facebook? We use the service to post links to stories in this blog, Beyond Search. My dog has an account to use when a site demands a Facebook user name and password. That’s about it. For me, Facebook is an online service which sells ads and provides useful information to some analysts and investigators. Likes, mindless uploading of images, and obsessive checking of the service. Sorry, not for a 74 year old in rural Kentucky, thank you very much.
I did read “How Facebook Tricks You Into Trusting Algorithms.”
I noted this statement, which I think is interesting:
The [Facebook] News Feed is meant to be fun, but also geared to solve one of the essential problems of modernity—our inability to sift through the ever-growing, always-looming mounds of information.
Why use Facebook instead of a service like Talkwalker? Here’s the answer:
Who better, the theory goes, to recommend what we should read and watch than our friends? Zuckerberg has boasted that the News Feed turned Facebook into a “personalized newspaper.”
Several observations:
- The success of Facebook is less about “friends” and more about anomie, the word I think used by Émile Durkheim to describe one aspect of “modern” life.
- The human mind, it seems, can form attachments to inanimate objects like Teddy Bears, animate objects like a human or dog, or to simulacra which intermediate for the user between the inanimate and the animate.
- Assembling large populations of “customers”, Facebook has a way to sell ads based on human actions as identified by the Facebook monitoring software.
So what?
As uncertainty spikes, the “value” of Facebook will go up. No online service is invulnerable. Ennui, competition, management missteps, or technological change can undermine even the most dominant company.
I am not sure that Facebook “tricks” anyone. The company simply responds to the social opportunity modern life presents to people in many countries.
Build a life via the gig economy? Nah, pretty tough to do.
Generate happiness via Likes? Nah, ping ponging between angst and happiness is the new normal.
Become a viral success? Nah, better chance at a Las Vegas casino for most folks?
Facebook, therefore, is something that would have to be created if the real Facebook did not exist.
Will Facebook gain more “power”? Absolutely. Human needs are forever. Likes are transient. Keep on clicking. Algorithms will do the rest.
Stephen E Arnold, September 18, 2017
Natural Language Processing for Facebook Messenger
September 15, 2017
In its continuing effort to evolve from a basic networking site to a platform for services, Facebook is making Messenger smarter. Silicon reports, “Facebook Bakes Natural Language Processing Messenger Platform 2.1.” The inclusion allows developers to create more functionality for organizations that wish to conduct chatbot-based business through Facebook Messenger itself, without having to utilize another site or app. Reporter Roland Moore-Colyer quotes Facebook’s Vivien Tong as he writes:
‘This first version can detect the following entities [within users’ messages]: hello, bye, thanks, date & time, location, amount of money, phone number, email and a URL. This is the first step in bringing NLP capabilities to all developers, enabling brands to scale their experiences on Messenger.’
The natural language processing capabilities come courtesy of Wit.aim a company Facebook acquired backing in 2015; its services have been available to developers for some time, but were not made native to the Messenger Platform until its latest iteration. Alongside in-built natural language processing, the overhauled Messenger Platform contains software development kits for developers to easily integrate payment services into Messenger and make it easier for to switch customer conversations from automated chatbots to human customer services.
Ah, yes, payment services are crucial, and being able to reach a real person is a sanity-saver (and a client-keeper.) Moore-Colyer notes this development is one in a series of advances for Messenger, and that Facebook’s embrace of smart tech extends to fighting terrorism within its platform.
Cynthia Murrell, September 15, 2017
Another Captain Obvious or Fanciful Thinking: Silicon Valley and the US Government in Conflict?
September 13, 2017
I read “There’s Blood In The Water In Silicon Valley.” The main idea is that Sillycon Valley is too big for its Air birds. The US government, riding its white horse and wearing its shining armor, will ride to the rescue of the citizens, nay, the country.
The write up tells me in “real news” tones:
The new corporate leviathans that used to be seen as bright new avatars of American innovation are increasingly portrayed as sinister new centers of unaccountable power, a transformation likely to have major consequences for the industry and for American politics.
There you go. “Leviathans.” “Sinister.” “Unaccountable.” “Power.”
Objective, dispassionate, the real world exposed.
The bad guys are Amazon, Facebook, Google, and any other Sillycon Valley outfits doing what companies do.
From my vantage point in the high-tech center of the mid South, I am not sure I see these outfits as doing anything different from what other big outfits do; for example:
- Big pharma and its pricing tactics
- GM and its auto engineering methods
- Too-big-to-fail banks doing their fancy dancing.
Need I go on.
The business set up in the US is not going to be changed quickly or significantly in my opinion. There are some reasons I hold this view, no matter what “real journalism” outfits asserts. Here are some of my factoids:
- The US government bureaucracy does not move quickly. Certain changes in bureaucratic behavior are slowed because of the revolving door between US government and industry, government workers interest in advancing their careers via lateral arabesques and the quest for grabbing the brass ring of the SES (senior executive service)
- Lobbyists and influencers have an old-fashioned tin-can-and-string communication method between those who pay the lobbyists and those who make the laws and, to some extent, influence how they are interpreted in US government entities
- Political considerations command the attention of those within and outside the US government. There are jobs at stake, and having Amazon shut down one of its nerve centers to move to more favorable climes is a bit of a concern in many circles.
And there are other factors ranging from those who own stock in the evil Sillycon Valley companies to the desire to get one’s kid a job at an outfit like Facebook or Google.
My thought is that outfits like Equifax may warrant more attention than the Sillycon Valley bros. But “real news” outfits set the agenda, right? Maybe. Sillycon Valley is one facet of the “business as usual” methods employed through many standard industrial code sectors.
Here’s a thought? Why not suggest that outfits like Equifax are regulated by a government agency. The Amazons, Facebooks, and Googles have lots of oversight compared to the controls placed on the US credit bureaus.
Why not ride on over to Equifax and sparkle in the sun?
Stephen E Arnold, September 13, 2017
Technology Has Consequences
September 11, 2017
If this article is any indication, companies that can replace human workers with technology have a huge advantage over others; Recode reports, “Facebook Made $188,000 per Employee Last Quarter, Four Times as Much as Google.” As bad as that makes Google look in relation to their major competitor, the article has much broader implications. Writer Rani Molla tells us:
Silicon Valley companies are more efficient at making money than traditional industries, as evidenced by net income and revenue per employee in their latest quarterly filings. …
Facebook’s efficiency is partly because software products don’t require humans at as many steps of the production and distribution process as companies creating physical objects that need to be mass produced and delivered to stores or doorsteps. Of course, even jobs formerly assigned to humans are coming under the purview of robots — so more industries could see consolidation of labor. Companies like Amazon and its brick-and-mortar counterpart Walmart have employee counts that include part-time workers and are orders of magnitude bigger than their peers, which necessarily dilutes their profit and revenue per person. As far as tech companies, their contribution to the wider economy isn’t entirely clear. Productivity in the U.S. has been flat as we struggle to measure the economic output of internet technology, whose services are largely free.
Yes, we are in the midst of a major societal transition, and no one knows exactly where it will land us. If companies continue to replace humans with technology—and why wouldn’t they?—perhaps even those who have philosophical problems with a basic universal income will eventually view it as a necessary evil.
Oh, and about that four-fold advantage Facebook seems to hold over Google? Take it with this grain of salt: Facebook’s legion of contract workers is not reflected in their employee count. The Recode article reproduces the employee and revenue numbers for nine behemoth companies, from Facebook to Twitter, so see the write-up for those details.
Cynthia Murrell, September 11, 2017
Facebook Unapologetic About Spy Tool
September 6, 2017
At what point does a company or industry hold too much power? That is exactly what a recent TNW article examined. According to the site, Facebook has unleashed an early spying tool to identify and then eradicate competition. Many examples of how Facebook has done this in the past, stealing such features as Stories or upcoming Bonfire, from start-ups, are listed as proof of the growing power the social media giant possesses.
But it doesn’t stop there.
Amazon, Microsoft, Apple, and others all wield the same sort of power over smaller competitors. While the power shift isn’t revolutionary at its surface — offline businesses held the same sort of power for decades, and some still do — it’s the speed at which online companies grow, becoming ever-more-powerful, that makes it worth taking notice of.
With just a handful of companies (Google, Facebook, Apple primarily) holding so much revenue power in the global economy, it is important for us not to just gloss over these practices. What the future will hold for new companies with bold, new ideas is daunting, at the very least.
Catherine Lamsfuss, September 6, 2017
Watson IBMs Only Chance at Avoiding Extinction
September 1, 2017
IBM is facing a massive problem as stock prices continue to drop – they aren’t relevant anymore. While new companies like Amazon and Facebook, along with fellow oldies Apple and Google, continue to grow in popularity and revenue, IBM is slowly but surely falling behind.
Forbes got straight to the point, recently, telling IBM to ‘go big or go home’. Their advice?
Rometty should aggressively rebrand IBM by simply naming it after the one thing in which IBM remains a market leader – Watson. All efforts in the cloud should be geared towards not just acting as a service provider but differentiating IBM by tailoring Watson’s services to the given client’s data so it can augment their decision-making. While they’re at it they can rename their cloud effort Watson Cloud.
Continuing with Forbes analysis of IBM’s situation, at the end of the day if the average millennial, I mean American, can’t use their AI technology in their day-to-day lives, they don’t care about it. The end. For IBM to catch up with the pack they must start routing their resources and attention to expanding Watson – and quickly.
Catherine Lamsfuss, September 1, 2017
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