Flipboard: A Pivot, But Is the Crowd Impressed?

February 26, 2024

green-dino_thumbThis essay is the work of a dumb humanoid. No smart software required.

Twitter’s (X’s) downward spiral is leading more interest in decentralized social networks like Mastodon, BlueSky, and Pixelfed. Now a certain news app is following the trend. TechCrunch reports, “Flipboard Just Brought Over 1,000 of its Social Magazines to Mastodon and the Fediverse.” One wonders: do these "flip" or just lead to blank pages and dead ends? Writer Sarah Perez tells us:

“After sensing a change in the direction that social media was headed, Flipboard last year dropped support for Twitter/X in its app, which today allows users to curate content from around the web in ‘magazines’ that are shared with other readers. In Twitter’s place, the company embraced decentralized social media, and last May became the first app to support BlueSky, Mastodon, and Pixelfed (an open source Instagram rival) all in one place. While those first integrations allowed users to read, like, reply, and post to their favorite apps from within Flipboard’s app, those interactions were made possible through APIs.”

2 25 pivot

An enthusiastic entrepreneur makes a sudden pivot on the ice. The crowd is not impressed. Good enough, MidJourney.

In December Flipboard announced it would soon support the Fediverse’s networking protocol, ActivityPub. That shift has now taken place, allowing users of decentralized platforms to access its content. Flipboard has just added 20 publishers to those that joined its testing phase in December. Each has its own native ActivityPub feed for maximum Fediverse discoverability. Flipboard’s thematic nature allows users to keep their exposure to new topics to a minimum. We learn:

“The company explains that allowing users to follow magazines instead of other accounts means they can more closely track their particular interests. While a user may be interested in the photography that someone posts, they may not want to follow their posts about politics or sports. Flipboard’s magazines, however, tend to be thematic in nature, allowing users to browse news, articles, and social posts referencing a particular topic, like healthy eating, climate tech, national security, and more.”

Perez notes other platforms are likewise trekking to the decentralized web. Medium and Mozilla have already made the move, and Instagram (Meta) is working on an ActivityPub integration for Threads. WordPress now has a plug-in for all its bloggers who wish to post to the Fediverse. With all this new interest, will ActivityPub be able to keep (or catch) up?

Our view is that news aggregation via humans may be like the young Bob Hope rising to challenge older vaudeville stars. But motion pictures threaten the entire sector. Is this happening again? Yep.

Cynthia Murrell, February 26, 2024

It Is Here: The AI Generation

February 2, 2024

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

Yes, another digital generation has arrived. The last two or three have been stunning, particularly when compared to my childhood in central Illinois. We played hide and seek; now the youthful create fake Taylor Swift videos. Ah, progress.

I read “Qustodio Releases 5th Annual Report Studying Children’s Digital Habits, Born Connected: The Rise of the AI Generation.” I have zero clue if the data are actual factual. With the recent information about factual creativity at the Harvard medical brain trust, nothing will surprise me. Nevertheless, let me highlight several factoids and then, of course, offer some unwanted Beyond Search comments. Hey, it is a free blog, and I have some friskiness in my dinobaby step.


Memories. Thanks, MSFT Copilot Bing thing. Not even close to what I specified.

The sample involved “400,000 families and schools.” I don’t remember too much about my Statistics 101 course 60 years ago, but the sample size seems — interesting. Here’s what Qustodio found:

YouTube is number one for streaming, kiddies spent 60 percent more time on TikTok

How much time goes to couch potato-ing? Here’s the answer:

TikTok continued to captivate with children spending a global average of 112 minutes daily on the app – up from 107 in 2022. UK kids were particularly fond of the bottomless scroll as they racked up 127 mins/day.

Why read, play outdoors, or fiddle with a chemistry set? Just kick back and check out ASMR, being thin, and dance move videos. Sounds tasty, doesn’t it?

And what is the most popular kiddie app? Here’s the answer:


If you want to buy the full report, click this link.

Several observations:

  1. The smart software angle may be in the full report, but the summary skirts the issue, recycling the same grim numbers: More video, less of other activities like being a child
  2. Will this “generation” of people be able to differentiate reality from fake anything? My hunch is that the belief that these young folks have super tuned baloney radar may be — baloney.
  3. A sample of 400,000? Yeah.

Net net: I am glad to be an old dinobaby. Really, really happy.

Stephen E Arnold, February 2, 2024

Techno Feudalist Governance: Not a Signal, a Rave Sound Track

January 31, 2024

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

One of the UK’s watchdog outfits published a 30-page report titled “One Click Away: A Study on the Prevalence of Non-Suicidal Self Injury, Suicide, and Eating Disorder Content Accessible by Search Engines.” I suggest that you download the report if you are interested in what the consequences of poor corporate governance are. I recommend reading the document while watching your young children or grand children playing with their mobile phones or tablet devices.

Let me summarize the document for you because its contents provide some color and context for the upcoming US government hearings with a handful of techno feudalist companies:

Web search engines and social media services are one-click gateways to self-harm and other content some parents and guardians might deem inappropriate.

Does this report convey information relevant to the upcoming testimony of selected large US technology companies in the Senate? I want to say, “Yes.” However, the realistic answer is, “No.”

Techmeme, an online information service, displayed its interest in the testimony with these headlines on January 31, 2024:


Screenshots are often difficult to read. The main story is from the weird orange newspaper whose content is presented under this Techmeme headline:

Ahead of the Senate Hearing, Mark Zuckerberg Calls for Requiring Apple and Google to Verify Ages via App Stores…

Ah, ha, is this a red herring intended to point the finger at outfits not on the hot seat in the true blue Senate hearing room?

The New York Times reports on a popular DC activity: A document reveal:

Ahead of the Senate Hearing, US Lawmakers Release 90 Pages of Internal Meta Emails…

And to remind everyone that an allegedly China linked social media service wants to do the right thing (of course!), Bloomberg’s angle is:

In Prepared Senate Testimony, TikTok CEO Shou Chew Says the Company Plans to Spend $2B+ in 2024 on Trust and Safety Globally…

Therefore, the Senate hearing on January 31, 2024 is moving forward.

What will be the major take-away from today’s event? I would suggest an opportunity for those testifying to say, “Senator, thank you for the question” and “I don’t have that information. I will provide that information when I return to my office.”

And the UK report? What? And the internal governance of certain decisions related to safety in the techno feudal firms? Secondary to generating revenue perhaps?

Stephen E Arnold, January 31, 2024

Why Stuff Does Not Work: Airplane Doors, Health Care Services, and Cyber Security Systems, Among Others

January 26, 2024

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

The Downward Spiral of Technology” stuck a chord with me. Think about building monuments in the reign of Cleopatra. The workers can check out the sphinx and giant stone blocks in the pyramids and ask, “What happened to the technology? We are banging with bronze and crappy metal compounds and those ancient dudes were zipping along with snappier tech.? That conversation is imaginary, of course.

The author of “The Downward Spiral” is focusing on less dusty technology, the theme might resonate with my made up stone workers. Modern technology lacks some of the zing of the older methods. The essay by Thomas Klaffke hit on some themes my team has shared whilst stuffing Five Guys’s burgers in their shark-like mouths.

Here are several points I want to highlight. In closing, I will offer some of my team’s observations on the outcome of the Icarus emulators.

First, let’s think about search. One cannot do anything unless one can find electronic content. (Lawyers, please, don’t tell me you have associates work through the mostly-for-show books in your offices. You use online services. Your opponents in court print stuff out to make life miserable. But electronic content is the cat’s pajamas in my opinion.)

Here’s a table from the Mr. Klaffke essay:


Two things are important in this comparison of the “old” tech and the “new” tech deployed by the estimable Google outfit. Number one: Search in Google’s early days made an attempt to provide content relevant to the query. The system was reasonably good, but it was not perfect. Messrs. Brin and Page fancy danced around issues like disambiguation, date and time data, date and time of crawl, and forward and rearward truncation. Flash forward to the present day, the massive contributions of Prabhakar Raghavan and other “in charge of search” deliver irrelevant information. To find useful material, navigate to a Google Dorks service and use those tips and tricks. Otherwise, forget it and give Swisscows.com, StartPage.com, or Yandex.com a whirl. You are correct. I don’t use the smart Web search engines. I am a dinobaby, and I don’t want thresholds set by a 20 year old filtering information for me. Thanks but no thanks.

The second point is that search today is a monopoly. It takes specialized expertise to find useful, actionable, and accurate information. Most people — even those with law degrees, MBAs, and the ability to copy and paste code — cannot cope with provenance, verification, validation, and informed filtering performed by a subject matter expert. Baloney does not work in my corner of the world. Baloney is not a favorite food group for me or those who are on my team. Kudos to Mr. Klaffke to make this point. Let’s hope someone listens. I have given up trying to communicate the intellectual issues lousy search and retrieval creates. Good enough. Nope.


Yep, some of today’s tools are less effective than modern gizmos. Hey, how about those new mobile phones? Thanks, MSFT Copilot Bing thing. Good enough. How’s the MSFT email security today? Oh, I asked that already.

Second, Mr Klaffke gently reminds his reader that most people do not know snow cones from Shinola when it comes to information. Most people assume that a computer output is correct. This is just plain stupid. He provides some useful examples of problems with hardware and user behavior. Are his examples ones that will change behaviors. Nope. It is, in my opinion, too late. Information is an undifferentiated haze of words, phrases, ideas, facts, and opinions. Living in a haze and letting signals from online emitters guide one is a good way to run a tiny boat into a big reef. Enjoy the swim.

Third, Mr. Klaffke introduces the plumbing of the good-enough mentality. He is accurate. Some major social functions are broken. At lunch today, I mentioned the writings about ethics by Thomas Dewey and William James. My point was that these fellows wrote about behavior associated with a world long gone. It would be trendy to wear a top hat and ride in a horse drawn carriage. It would not be trendy to expect that a person would work and do his or her best to do a good job for the agreed-upon wage. Today I watched a worker who played with his mobile phone instead of stocking the shelves in the local grocery store. That’s the norm. Good enough is plenty good. Why work? Just pay me, and I will check out Instagram.

I do not agree with Mr. Klaffke’s closing statement; to wit:

The problem is not that the “machine” of humanity, of earth is broken and therefore needs an upgrade. The problem is that we think of it as a “machine”.

The problem is that worldwide shared values and cultural norms are eroding. Once the glue gives way, we are in deep doo doo.

Here are my observations:

  1. No entity, including governments, can do anything to reverse thousands of years of cultural accretion of norms, standards, and shared beliefs.
  2. The vast majority of people alive today are reverting back to some fascinating behaviors. “Fascinating” is not a positive in the sense in which I am using the word.
  3. Online has accelerated the stress on social glue; smart software is the turbocharger of abrupt, hard-to-understand change.

Net net: Please, read Mr. Klaffke’s essay. You may have an idea for remediating one or more of today’s challenges.

Stephen E Arnold, January 25, 2024

How Do You Foster Echo Bias, Not Fake, But Real?

January 24, 2024

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

Research is supposed to lead to the truth. It used to when research was limited and controlled by publishers, news bureaus, and other venues. The Internet liberated information access but it also unleashed a torrid of lies. When these lies are stacked and manipulated by algorithms, they become powerful and near factual. Nieman Labs relates how a new study shows the power of confirmation in, “Asking People ‘To Do The Research’ On Fake News Stories Makes Them Seem More Believable, Not Less.”

Nature reported on a paper by Kevin Aslett, Zeve Sanderson, William Godel, Nathaniel Persily, Jonathan Nagler, and Joshua A. Tucker. The paper abstract includes the following:

Here, across five experiments, we present consistent evidence that online search to evaluate the truthfulness of false news articles actually increases the probability of believing them. To shed light on this relationship, we combine survey data with digital trace data collected using a custom browser extension. We find that the search effect is concentrated among individuals for whom search engines return lower-quality information. Our results indicate that those who search online to evaluate misinformation risk falling into data voids, or informational spaces in which there is corroborating evidence from low-quality sources. We also find consistent evidence that searching online to evaluate news increases belief in true news from low-quality sources, but inconsistent evidence that it increases belief in true news from mainstream sources. Our findings highlight the need for media literacy programs to ground their recommendations in empirically tested strategies and for search engines to invest in solutions to the challenges identified here.”

All of the tests were similar in that they asked participants to evaluate news articles that had been rated “false or misleading” by professional fact checkers. They were asked to read the articles, research and evaluate the stories online, and decide if the fact checkers were correct. Controls were participants who were asked not to research stories.

The tests revealed that searching online increase misinformation belief. The fifth test in the study explained that exposure to lower-quality information in search results increased the probability of believing in false news.

The culprit for bad search engine results is data voids akin to rabbit holes of misinformation paired with SEO techniques to manipulate people. People with higher media literacy skills know how to better use search engines like Google to evaluate news. Poor media literacy people don’t know how to alter their search queries. Usually they type in a headline and their results are filled with junk.

What do we do? We need to revamp media literacy, force search engines to limit number of paid links at the top of results, and stop chasing sensationalism.

Whitney Grace, January 24, 2024

TikTok Weaponized? Who Knows

January 10, 2024

green-dino_thumb_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

TikTok Restricts Hashtag Search Tool Used by Researchers to Assess Content on Its Platform” makes clear that transparency from a commercial entity is a work in progress or regress as the case may be. NBC reports:

TikTok has restricted one tool researchers use to analyze popular videos, a move that follows a barrage of criticism directed at the social media platform about content related to the Israel-Hamas war and a study that questioned whether the company was suppressing topics that don’t align with the interests of the Chinese government. TikTok’s Creative Center – which is available for anyone to use but is geared towards helping brands and advertisers see what’s trending on the app – no longer allows users to search for specific hashtags, including innocuous ones.


An advisor to TikTok who works at a Big Time American University tells his students that they are not permitted to view the data the mad professor has gathered as part of his consulting work for a certain company affiliated with the Middle Kingdom. The students don’t seem to care. Each is viewing TikTok videos about restaurants serving super sized burritos. Thanks, MSFT Copilot Bing thing. Good enough.

Does anyone really care?

Those with sympathy for the China-linked service do. The easiest way to reduce the hassling from annoying academic researchers or analysts at non-governmental organizations is to become less transparent. The method has proven its value to other firms.

Several observations can be offered:

  1. TikTok is an immensely influential online service for young people. Blocking access to data about what’s available via TikTok and who accesses certain data underscores the weakness of certain US governmental entities. TikTok does something to reduce transparency and what happens? NBC news does a report. Big whoop as one of my team likes to say.
  2. Transparency means that scrutiny becomes more difficult. That decision immediately increases my suspicion level about TikTok. The action makes clear that transparency creates unwanted scrutiny and criticism. The idea is, “Let’s kill that fast.”
  3. TikTok competitors have their work cut out for them. No longer can their analysts gather information directly. Third party firms can assemble TikTok data, but that is often slow and expensive. Competing with TikTok becomes a bit more difficult, right, Google?

To sum up, social media short form content can be weaponized. The value of a weapon is greater when its true nature is not known, right, TikTok?

Stephen E Arnold, January 10, 2024

Kiddie Control: Money and Power. What Is Not to Like?

January 2, 2024

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

I want to believe outputs from Harvard University. But the ethics professor who made up data about ethics and the more recent the recent publicity magnet from the possibly former university president nag at me. Nevertheless, let’s assume that some of the data in “Social Media Companies Made $11 Billion in US Ad Revenue from Minors, Harvard Study Finds” are semi-correct or at least close enough for horseshoes. (You may encounter a paywall or a 404 error. Well, just trust a free Web search system to point you to a live version of the story. I admit that I was lucky. The link from my colleague worked.)


The senior executive sets the agenda for the “exploit the kiddies” meeting. Control is important. Ignorant children learn whom to trust, believe, and follow. Does this objective require an esteemed outfit like the Harvard U. to state the obvious? Seems like it. Thanks, MSFT Copilot, you output child art without complaint. Consistency is not your core competency, is it?

From the write up whose authors I hope are not crossing their fingers like some young people do to neutralize a lie.

Check this statement:

The researchers say the findings show a need for government regulation of social media since the companies that stand to make money from children who use their platforms have failed to meaningfully self-regulate. They note such regulations, as well as greater transparency from tech companies, could help alleviate harms to youth mental health and curtail potentially harmful advertising practices that target children and adolescents.

The sentences contain what I think are silly observations. “Self regulation” is a bit of a sci-fi notion in today’s get-rich-quick high-technology business environment. The idea of getting possible oligopolists together to set some rules that might hurt revenue generation is something from an alternative world. Plus, the concept of “government regulation” strikes me as a punch line for a stand up comedy act. How are regulatory agencies and elected officials addressing the world of digital influencing? Answer: Sorry, no regulation. The big outfits are in many situations are the government. What elected official or Washington senior executive service professional wants to do something that cuts off the flow of nifty swag from the technology giants? Answer: No one. Love those mouse pads, right?

Now consider these numbers which are going to be tough to validate. Have you tried to ask TikTok about its revenue? What about that much-loved Google? Nevertheless, these are interesting if squishy:

According to the Harvard study, YouTube derived the greatest ad revenue from users 12 and under ($959.1 million), followed by Instagram ($801.1 million) and Facebook ($137.2 million). Instagram, meanwhile, derived the greatest ad revenue from users aged 13-17 ($4 billion), followed by TikTok ($2 billion) and YouTube ($1.2 billion). The researchers also estimate that Snapchat derived the greatest share of its overall 2022 ad revenue from users under 18 (41%), followed by TikTok (35%), YouTube (27%), and Instagram (16%).

The money is good. But let’s think about the context for the revenue. Is there another payoff from hooking minors on a particular firm’s digital content?

Control. Great idea. Self regulation will definitely address that issue.

Stephen E Arnold, January 2, 2023

Just for the Financially Irresponsible: Social Shopping

December 7, 2023

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

Amazon likes to make it as easy as possible for consumers to fork over their hard-earned cash on a whim. More steps between seeing a product and checking out means more time to reconsider a spontaneous purchase, after all. That is why the company has been working to integrate purchases into social media platforms. Payment-platform news site PYMNTS reports on the latest linkage in, “Amazon Extends Social Shopping Efforts with Snapchat Deal.” Amazon’s partnership with Meta had already granted it quick access to eyeballs and wallets at Facebook and Instagram. Now users of all three platforms will be able to link those social media accounts to their Amazon accounts. We are told:

“It’s a partnership that lets both companies play to their strengths: Amazon gets to help merchants find customers who might not have actively sought out their products. And Meta’s discovery-based model lets users receive targeted ads without searching for them. Amazon also has a deal with Pinterest, signed in April, designed to create more shoppable content by enhancing the platform’s offering of relevant products and brands. These partnerships are happening at a moment when social media has become a crucial tool for consumers to find new products.”

That is one way to put it. Here is another: The deals let Amazon take advantage of users’ cognitive haze: scrolling social media has been linked to information overload, shallow thinking, reduced attention span, and fragmented thoughts. A recipe for perfect victims. I mean, customers. We wonder what Meta is getting in exchange for handing them over?

Cynthia Murrell, December 7, 2023

Harvard University: Does Money Influence Academic Research?

December 5, 2023

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

Harvard University has been on my radar since the ethics misstep. In case your memory is fuzzy, Francesca Gino, a big thinker about ethics and taking shortcuts, was accused of data fraud. The story did not attract much attention in rural Kentucky. Ethics and dishonesty? Come on. Harvard has to do some serious training to catch up with a certain university in Louisville. For a reasonable explanation of the allegations (because, of course, one will never know), navigate to “Harvard Professor Who Studies Dishonesty Is Accused of Falsifying Data” and dig in.


Thanks, MSFT Copilot, you have nailed the depressive void that comes about when philosophers learn that ethics suck.

Why am I thinking about Harvard and ethics? The answer is that I read “Harvard Gutted Initial Team Examining Facebook Files Following $500 Million Donation from Chan Zuckerberg Initiative, Whistleblower Aid Client Reveals.” I have no idea if the write up is spot on, weaponized information, or the work of someone who did not get into one of the university’s numerous money generating certification programs.

The write up asserts:

Harvard University dismantled its prestigious team of online disinformation experts after a foundation run by Facebook’s Mark Zuckerberg and his wife Priscilla Chan donated $500 million to the university, a whistleblower disclosure filed by Whistleblower Aid reveals. Dr. Joan Donovan, one of the world’s leading experts on social media disinformation, says she ran into a wall of institutional resistance and eventual termination after she and her team at Harvard’s Technology and Social Change Research Project (TASC) began analyzing thousands of documents exposing Facebook’s knowledge of how the platform has caused significant public harm.

Let’s assume that the allegation is horse feathers, not to be confused with Intel’s fabulous Horse Ridge. Harvard still has to do some fancy dancing with regard to the ethics professor and expert in dishonesty who is alleged to have violated the esteemed university’s ethics guidelines and was dishonest.

If we assume that the information in Dr. Donovan’s whistleblower declaration is close enough for horse shoes, something equine can be sniffed in the atmosphere of Dr. William James’s beloved institution.

What could Facebook or the Metazuck do which would cause significant public harm? The options range from providing tools to disseminate information which spark body shaming, self harm, and angst among young users. Are old timers possibly affected? I suppose buying interesting merchandise on Facebook Marketplace and experiencing psychological problems as a result of defriending are possibilities too.

If the allegations are proven to be accurate, what are the consequences for the two esteemed organizations? My hunch is zero. Money talks; prestige walks away to put ethics on display for another day.

Stephen E Arnold, December 5, 2023

Are There Consequences for Social Media? Well, Not Really

December 5, 2023

green-dino_thumb_thumb_thumbThis essay is the work of a dumb dinobaby. No smart software required.

While parents and legal guardians are responsible for their kids screen time, the US government ruled that social media companies shoulder some responsibility for rotting kids’ brains. The Verge details the government’s ruling in the article, “Social Media Giants Must Face Child Safety Lawsuits, Judge Rules.” US District Judge Yvonne Gonzalez Rogers ruled that social media companies Snap, Alphabet, ByteDance, and Meta must proceed with a lawsuit alleging their platforms have negative mental health effects on kids. Judge Gonzalez Rogers dismissed the companies’ motions to dismiss the lawsuits that accuse the platforms of purposely being addictive.

The lawsuits were filed by 42 states and multiple school districts:

"School districts across the US have filed suit against Meta, ByteDance, Alphabet, and Snap, alleging the companies cause physical and emotional harm to children. Meanwhile, 42 states sued Meta last month over claims Facebook and Instagram “profoundly altered the psychological and social realities of a generation of young Americans.” This order addresses the individual suits and “over 140 actions” taken against the companies.”

Judge Gonzalez Rogers ruled that the First Amendment and Section 230, which say that online platforms shouldn’t be treated as third-party content publishers, don’t protect online platforms from liability. The judge also explained the lawsuits deal with the platforms’ “defects,” such as lack of a robust age verification system, poor parental controls, and a hard account deletion process.

She did dismiss other alleged defects that include no time limits on platforms, use of addictive algorithms, recommending children’s accounts to adults, and offering a beginning and end to a feed. These are protected by Section 230.

The ruling doesn’t determine if the social media platforms are harmful or hold them liable. It only allows lawsuits to go forward in court.

Whitney Grace, December 5, 2023

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