Twitter: Gee, It Is Great Just Broken Like Humpty Dumpty
October 14, 2022
I read “Elon Musk Can’t Fix Twitter Because No One Can.” Fascinating. A service much-loved by “real” journalists, pundits, LinkedIn haters, and content savvy glitterati is broken. When I see the word “broken,” I think about Humpty Dumpty, the anthropomorphic gamete.
The “fail whale” broken? Isn’t that one of the cute error messages the “tweeter” — a word coined by a brilliant elected official in the US, I believe — was offline.
The write up asks:
Meanwhile. Here’s a thought experiment: What happens if Twitter goes offline tomorrow, for good?
I know my answer. Ready? Nothing. For those who need to output content, there are numerous options; for example, Reddit, HackerNews, free blogs, TikTok, and my personal fave, Substack-like services. These are ideal for outputters: A publishing medium without an editor! For those with big bucks, a motivated quasi expert can create a social media start up or just download some open source software and go, go, go.
The write up includes some data; for example:
just 23 percent of American teens say they use the service now, down from 33 percent in 2014.
I wonder what percentage of Vox-type professionals rely on Twitter? Possible more than the dismal teen user percentage I would guess.
The write up explains what Twitter is:
Twitter is simply the top layer of social media, mainly because it’s quite searchable, especially compared to TikTok (for now). It’s a guide to the rest of the internet, not a hangout.
Why have some tweeters abandoned the Twitter outputter?
Too much hassle, not enough upside.
Interesting. How will the Silicon Valley type “real” news content reach “users”?
Why not start a subscription-only information service? Those work really well because the endnote to this impassioned analysis of the tweeter says this:
Now is not the time for paywalls. Now is the time to point out what’s hidden in plain sight (for instance, the hundreds of election deniers on ballots across the country), clearly explain the answers to voters’ questions, and give people the tools they need to be active participants in America’s democracy. Reader gifts help keep our well-sourced, research-driven explanatory journalism free for everyone. By the end of September, we’re aiming to add 5,000 new financial contributors to our community of Vox supporters. Will you help us reach our goal by making a gift today?
Yep, begging for dollars in a message longer than many tweets.
Stephen E Arnold, October 15, 2022
Innovation at the Tweeter Thing: Going in Circles?
September 29, 2022
It looks like Twitter may be infected with feature-it is, an unfortunate condition that afflicts most social-media platforms sooner or later. Gizmodo reports, “Twitter Circles Have Arrived, and Here’s How To Use Them.” Seemingly channeling the ghost of Google Plus, the tool allows users to restrict a tweet to a certain set of users. Writer David Nield tells us:
“Unlike the edit option, Circles isn’t exclusive to Twitter Blue subscribers, and everyone should be able to access the feature now (or in the very near future). The idea is that maybe you don’t want all of the friends, family, colleagues, strangers, bots and brand accounts that follow you on Twitter to see everything you post. Perhaps you want some tweets—your opinions on obscure folk music of the early 2000s, for example—to only reach a limited audience. That’s where Twitter Circles comes in, and the feature isn’t difficult to use. Unlike the Google Plus implementation, Twitter is only giving users one circle, at least for now. No doubt the hope is that it will get people to tweet more: Something private that you might have previously hesitated to share can now be posted to the timelines of a private and select group of people.”
Of course, boosting traffic is in Twitter’s best interests. We learn users cannot opt out of a Circle they’d like to avoid, unless they are willing to mute, block, or unfollow the sender. Again, no real surprise there. Nield describes how to use Twitter Circle on both mobile and desktop, complete with screenshots, so interested readers can see the write-up for those details.
Cynthia Murrell, September 30, 2022
Twitter and Software Robots: Elon, How a-Bot That Study from Israel?
September 22, 2022
How many bots or software robots does it take to boost a concept? Apply either the Diddle Coefficient or the Finagle Constant to get the necessary result. Okay, just joking. I read “A New Israeli Study of Twitter’s Fake Users Suggests Elon Musk Might Be Right.” The write up reports:
A new study conducted by CHEQ, an Israel-based cybersecurity firm, estimates at least 12 percent of Twitter users are likely fake…. Twitter claims fake accounts and bots comprise less than 5 percent of its roughly 200 million daily active users.
Plus, get this:
Fake users are particularly prevalent in Twitter’s overseas markets, the larger study found.
Interesting. The write up describes the study which could be:
- A way to get Mr. Musk’s attention for a business purpose
- A way for the Israeli company releasing these Musk-supporting data to get some PR traction
- Data which helps make clear what type of information can be gleaned from online ad clicks.
In my opinion, I pick item number 2. A research report is a much better way to promote Israeli business than the methods used by the NSO Group. (Just kidding, of course.)
Stephen E Arnold, September 22, 2022
How Fragile Is Twitter?
August 25, 2022
The question is, “How fragile is Twitter?” I am not a tweeter. I think we have a script which posts items from this blog, but I am not sure. Twitter is more of a left and right coast thing. Those who love it find that it can deliver “followers” and one hopes personal satisfaction, fame, and fortune.
The datasphere is rippling with Twitter news. I glanced at Techmeme today (August 25, 2022 at about 6 30 am) and spotted many, many Twitter stories.
There was the former DARPA technology security wizard. This individual offered assertions about Twitter’s management and technology ineptitude. The Washington Post is excited about the individual’s forthcoming testimony before the adepts on the Senate Judiciary Committee. Mark your calendar and warm up the TV. The event takes place on September 13, 2022. For the breathless explanation of how a critique of the tweeter thing becomes a Senate hearing in a few short weeks, read “Twitter Whistleblower To Testify In Congress About Security Failures.”
Twitter’s senior manager takes a different position. The tweeter is up to snuff.
Elon Musk is excited because the to and fro about Twitter may be helpful to his brilliant business maneuvering to bring the Musky scent of excellence to short messages mostly unrestrained by someone with a sense of propriety. “Twitter Lied To Elon Musk About Bots – Peiter Zatko, Ex Security Chief” explains
Following the publication of Zatko’s revelations on different news outlets, Tesla CEO, Elon Musk took to his Twitter profile to comment about the issue. Musk tweeted a screenshot of The Washington Post covering the whistleblower’s revelation, accompanied by another tweet of an image, with the phrase “give a little whistle”.
My reaction to the Twitter thing has two parts. The first part is the craziness that Twitter has engendered in its service, its management trajectory, and its PR magnetism. Twitter has zero impact on me personally or professionally, and it is remarkable that so much weirdness surrounds a text messaging service in which the content is publicly available.
The second part of my reaction is the sense that some of the journalists, pundits, and wizards who have achieved Twitter fame may be in for some life realignment. These people will either surge even higher in the Twitter Hall of Fame or end up hoping their TikTok videos deliver what has been lost.
As I reflect on the coterie of Twitter addicts users and the fascinating management history of the company, I come back to the question, “How fragile is Twitter?”
One can argue that it survived with a part time boss, technical failures which involved a very happy beluga icon, and appearing at the bottom of high-tech social media company revenue disappointments. Thus, Twitter is robust, a survivor, a resilient digital creature.
On the other hand, Twitter is engaged in a legal spat with the mercurial Mr. Musk. Twitter is in the news because it loses executives who allege silly technical policies. Twitter is getting love from the tweeters who depend on the service for fame and sales leads. The internal cohesion of a wild and crazy high tech outfit like Google makes Twitter look like a stack of objects stacked by inebriated college students.
I don’t have a dog’s musk gland in the Twitter fight. What I can say is, “Twitter. Interesting.”
Stephen E Arnold, August 25, 2022
Twitter and a Loophole? Unfathomable
April 6, 2022
Twitter knows Russia is pushing false narratives about the war in Ukraine. That is why it now refuses to amplify tweets from Russian state-affiliated media outlets like RT or Sputnik. However, the platform is not doing enough to restrain the other hundred-some Russian government accounts, according to the BBC News piece, “How Kremlin Accounts Manipulate Twitter.” Reporter James Clayton cites QUT Digital Media Research Centre‘s Tim Graham as he writes:
“Intrigued by this spider web of Russian government accounts, Mr Graham – who specializes in analyzing co-ordinated activity on social media – decided to investigate further. He analyzed 75 Russian government Twitter profiles which, in total, have more than 7 million followers. The accounts have received 30 million likes, been retweeted 36 million times and been replied to 4 million times. He looked at how many times each Twitter account retweeted one of the other 74 profiles within an hour. He discovered that the Kremlin’s network of Twitter accounts work together to retweet and drive up traffic. This practice is sometimes called ‘astroturfing’ – when the owner of several accounts uses the profiles they control to retweet content and amplify reach. ‘It’s a coordinated retweet network,’ Mr Graham says. ‘If these accounts weren’t retweeting stuff at the same time, the network would just be a bunch of disconnected dots. … They are using this as an engine to drive their preferred narrative onto Twitter, and they’re getting away with it,’ he says. Coordinated activity, using multiple accounts, is against Twitter’s rules.”
Twitter is openly more lenient on tweets by government officials under what it calls “public interest exceptions.” Even so, we are told there are supposed to be no exceptions on coordinated behavior. The BBC received no response from Twitter officials when it asked them about Graham’s findings. Clayton generously notes it can be difficult to prove content is false amid the chaos of war, and the platform has been removing claims as they are proven false. He also notes Facebook and other social media platforms have a similar Russia problem. The article allows Twitter may eventually ban Kremlin accounts entirely, as it banned Donald Trump in January 2021. Perhaps.
Cynthia Murrell, April 6, 2022
Ommmm. The Former Tweeter Guy Says Sorry
April 3, 2022
I read an interesting Silicon Valley real news report called “Twitter Founder Jack Dorsey Said He’s Partially to Blame for Centralizing the Internet and That He Regrets It.” Gee, mea culpa. Rough wool cassock, a bit of sharp wire donned as a T shirt, and starving one in a stone cell until a certain wall decoration speaks to him? Nah, hey, regret. Cue the music:
Regrets, I’ve had a few
But then again, too few to mention
I did what I had to do
And saw it through without exemption
Fade out.
The write up is an interview with the inscrutable Silicon Valley thought leader and dual CEO capable Jack Dorsey. Mr. Dorsey allegedly said:
“Centralizing discovery and identity into corporations really damaged the internet.” “I realize I’m partially to blame, and regret it,” Dorsey continued.
Cue the music:
I find it all so amusing
To think I did all that
And may I say, not in a shy way
Oh no, no, not me
I did it my way
And consequences? For some investors, payday. For Geofeedia, a bit of a downturn for sure. For some techno pundits? Win. For those who output “alternative” information? Free nudging which can be automated?
Yes, damage. Regrets. For sure.
Stephen E Arnold, April 3, 2022
Twitter Road Paved with Tweety Intentions
December 20, 2021
It did not take long for this well-intended change to go sideways. The Guardian reports, “‘So Vague, It Invites Abuse’: Twitter Reviews Controversial New Privacy Policy.” The platform was trying to prevent the very real problems of harassing and doxxing by penalizing those who share images of others without consent. Twitter had been warned by activist groups that the policy, created with little input from communities often targeted by doxxing and harassment, would backfire. Besides the rushed implementation and vague wording, Twitter’s historically obtuse automated appeals process was a concern. Reporter Johana Bhuiyan writes:
“Hours after the policy became public, users affiliated with far-right movements like the Proud Boys and others espousing QAnon conspiracies put out calls to their followers, urging them to weaponize the new rules to target activists who had posted about them. On 1 December, for example, a member of the far-right group National Justice Party posted a list of about 40 Twitter accounts of anti-racist and anti-fascist activists who research far-right groups. The member called on his more than 4,000 followers to report their posts: ‘Due to the new privacy policy at Twitter, things now unexpectedly work more in our favor as we can take down Antifa, [gay slur] doxxing pages more easily,’ the post read.”
It worked immediately—see the article for several examples of resulting penalties and appeal results. We also learn:
“Reporters and photographers, too, have expressed concern. The new policy explicitly states Twitter will take into account whether the images are publicly available, being covered by journalists or adding to the public discourse… . Journalists have warned that leaving the decision of whether an image is newsworthy or adds to the public discourse to Twitter’s discretion could be problematic.”
For example, as National Press Photographers Association general counsel Mickey Osterreicher observes, Twitter seems blind to the established principle that there is no reasonable expectation of privacy in public spaces. At least the company has admitted it was wrong in at least some of these decisions and is conducting an internal review of the policy. We shall see where it leads, if anywhere.
Cynthia Murrell, December 20, 2021
A New Word Dorseying: Leaving Before the Fried Turkey Explodes
December 3, 2021
Full disclosure. We post Beyond Search tweets to Twitter. We use a script, and we use an account set up years ago. I don’t recall who on my team did this work, and I am not sure I know the password. We did this as a test for one of my lectures to a group of law enforcement and intelligence professionals to illustrate how a content stream could be implemented with zero fuss and muss. The mechanism is similar to the ones used by certain foreign entities to inject content into the Twitter users’ content pool.
Why’s this important?
Twitter is a coterie service; that is, the principal users are concentrated on the left and right coasts of the US. The service meets the needs of this group because tips, facts, and observations about technology and its world are essential to the personas of the most enthusiastic tweet generators. There are secondary and tertiary uses as well. Spectrum pretends to care when its customers point out yet another service outage. Political big sparklers generate outputs for their constituents. Vendors of diet supplements find the service helpful as well.
But Twitter, like other social media services, is in the spotlight. The trucks carting these high intensity beams are driven by wild eyed and often over enthusiastic elected officials and laborers in the gray and beige government cubicles.
Write ups like “Twitter Has a New CEO; What About a New Business Model?” and “Twitter Bans Sharing Private Images and Videos without Consent” provide purported insight into the machinations of the new Twitter. But the main point is that Twitter allows humans and smart software to create personas and push content to others in the tweetiverse.
Dorseying means that one individual is getting out of Dodge before the law arrives. This exit is less elegant than the proactive departure of Messrs. Brin and Page from the Google. From my vantage point, the former big dog of the Tweeter wants to be undisturbed and work in less well illuminated locations. Is Dorseying an action similar to running away from trouble? Interesting question.
Can Twitter be enhanced, fixed, or remediated?
My view is that anonymous and easily created “accounts” required some thought. The magic of censorship is likely to be less impactful than short lived special effects in the early Disney films. (Does anyone remember the cinegraphic breakthrough of “sparkles”?) The amping up of advertising is likely to lead to a destination that many have previously visited; that is, one with carefully crafted paths, exhibits, attractions, and inducements to buy, buy, buy.
Net net: Twitter, like other social media, will be difficult to control. My hunch is that the service will continue to snip through social fabrics. Because Twitter is a publicly traded company, management has to respond to the financial context in which it operates. Fancy talk, recommendations, and half hearted editorial measures may have unintended consequences. That’s what concerns me about the tweeter thing.
Dorseying was a good move.
Stephen E Arnold, December 3, 2021
Ommmm, Ommmm: Pundit Zen
November 21, 2021
I read “How Twitter Got Research Right.” Okay, Twitter. Short messages. Loved by a comparatively modest coterie of Left and Right Coasters. Followers. Blue. Management hate from the rock star professor Scott (buy my book and invest in Shopify) Galloway. Okay, Casey Newton. Verge-tastic. Silicon Valley savvy. Independent journalist. Budding superstar with Oprah’s staff checking him out.
The write up explains “got right” as a fine expression of business savvy. The write up offered this observation:
Twitter hosted an open competition to find bias in its photo-cropping algorithms.
I think I failed a college class because I was unable to find a suitable definition for the concept “mea culpa.” I think the instructor was unhappy with my one word research paper which pivoted on the acronym PR. I was supposed to write down something like a person or entity says something that is one’s fault. (See, I am writing in a gender neutral way.” Ommmmm. Ommmmm.
In the shadow of this “real news” Silicon Valley essay, I think the proper term is apologia. As I recall from another course in which I wallowed in academic desperation, an apologia means “speaking in defense.” I wonder if I ever finished reading Plato’s Apology.
Somewhere in my lousy college education I learned about the dialectic or motive force of an action that creates a thought or reaction. The subsequent events go off the rails, and the actors do the explaining away thing.
What’s up in the Twitter mea culpa / apologia event is that social media have been quite significant in several ways: Amplification of certain information and providing a free, unfettered mechanism to whip up frenzy. (Some examples come to mind, but I shall refrain from writing their names because stop word lists….
To sum up: Quite a rhetorical tour de force, and I don’t buy into the Twitter is trying to do good despite the got right assurance. Ommmmm. Ommmmm. That’s the sound of regulators calming themselves before actually regulating.
Stephen E Arnold, November 22, 2021
Twitter: Breathe Deeply. And Again. Now Write a Check for $800 Million.
September 22, 2021
I read an interesting story called “Twitter to Pay $809.5 Million to Settle Lawsuit Alleging Jack Dorsey, Others Misled Investors.” What? a super trendy SMS company adored by those in Silicon Alley and Silicon Valley allegedly doing some Fancy Dancing with the money crowd? Who ever heard of such a thing?
The write up states without the snappy writing of yore:
The original lawsuit, filed in 2016 by a Twitter shareholder, alleged Dorsey and others including former CEO Dick Costolo and board member Evan Williams hid facts about Twitter’s slowing user growth while they sold their personal stock holdings “for hundreds of millions of dollars in insider profits.”
Then the Hollywood “real” news publication notes:
Twitter, in an 8-K filing Monday, noted that the final settlement agreement will not “include or constitute an admission, concession, or finding of any fault, liability, or wrongdoing by the Company or any defendant.”
Of course not. This is an allegation.
Quick question: Did the parties to the litigation tweet the news? I know everyone downloads and reads the outstandingly compelling prose in SEC documents, but social media is now the source for real news. A recent Pew study does not include the SEC in its list of sources. This is an obvious oversight.
Stephen E Arnold, September 22, 2021