TrendSpottr and DataSift Team Up to Provide Predictive Insights to Social Media Consumers

September 28, 2011

DataSift and Endeca said their vows and now DataSift has another partner.

TrendSpottr, the popular web service for real-time trend analysis, and DataSift, a powerful real-time social media data filtering platform, announced this week that they will be teaming up to provide customers with early and predictive insights from their personalized, filtered streams. In other words they will be telling you what you don’t know before you need to know it… sort of.

The September 23 PR Web release TrendSpottr and DataSift Integrate Services to Provide Customers with Early and Predictive Trending Insights From Their Real-Time Data Streams states:

The DataSift platform filters 100 percent of the Twitter feed and other sources in real-time. This is delivered as enriched data with added augmentations, including sentiment analysis, geo- location and social influence amongst others, providing data of exceptional fidelity that is rich with information to mine for specific and valuable trends.

The release also quotes the founder and CEOs of both companies who appear very excited to be working together to improve enterprises, media companies and social media users access social data to gain real-time insights and market intelligence.

Three observations:

  1. Twitter content is a must have input for certain companies
  2. DataSift is one of the gateway vendors for the Twitter content so we expect more pursuit of DataSift
  3. The availability of large flows of data from the Twitter community requires significant investments in value adding software which can make sense of short, often cryptic and context free,messages.

We see a mini land rush building.

Jasmine Ashton, Sept 28, 2011

Sponsored by Pandia.com

Comments

One Response to “TrendSpottr and DataSift Team Up to Provide Predictive Insights to Social Media Consumers”

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