Google: Content Management for YouTube

May 9, 2008

My hobby is reading Google’s opaque, jargon-filled, and disjointed patent documents. If you are following the $1 billion legal dispute between the GOOG and the media dinosaur Viacom or you upload video to Google, you will want to take a gander at US 20080109369, “Content Management System” by eight Googlers.

The invention is a control panel that shifts certain content tasks to the person posting content to the Google system. There are references to bits of Google technical magic that make the system smarter than the clunky content management systems that most organizations use.

In my opinion, this Google disclosure could shift the burden from Google to the person or software function posting content. You can download the document from the wonder system provided without charge by the US Patent & Trademark Office. I’m interested in your views of US 10080109369. The Verizon attorneys have undoubtedly gone over this invention with the legal acumen embodied in their sleek selves. I just read this stuff as I find it. This one’s worth a quick look if you are curious about one of Google’s systems for handling the more than one million video uploads pumped into the company every three or four weeks.

Keep in mind that the system and method in this patent document can be extended to other types of content. This invention could–note the could, please–make Google into a great big database publisher. Now Google is just inventing, not doing, what the system and method asserts. Patent applications aren’t products and services.

Stephen Arnold, May 9, 2008

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