Search All Information: The Categorical Affirmative Is Alive and Well
July 18, 2008
I think I took a logic class in 1964 from Dr. William Brown, a Ph.D. with an encyclopedic knowledge of Will Rogers, the American humorist. Dr. Brown could whip out one liners to make a point. I watched as my classmate when he said, “Will Rogers said, ‘A man only learns in two ways, one by reading, and the other by association with smarter people.'” My classmate avoided categorical affirmatives and negatives for the remainder of the semester. I’m not sure if my classmate understood the quotation or if the attention Dr. Brown directed at my classmate drove the lesson home.
This morning my news reader presented me with this headline: “We Offer a Single Place to Search All Information”. I clicked the link and read an interview conducted by Ruth Samson for DQ Channels, a publication with which I was not familiar. Her interview subject was Sanjay Manchanda, Director, Business Division, Microsoft India. You must read the interview here.
The subject of the interview is Microsoft, Fast Search & Transfer, and assorted closely-aligned issues. Here’s my list of what caught my attention:
- Demand for SharePoint Search comes from “companies that have huge amounts of data and need to search quickly and constantly.” My notes to myself: What’s huge? SharePoint native search dies at 50 million documents, sooner if the documents are multi-megabyte jobs with SmartTags and other goodies stuffed inside the wrapper.
- Unique selling proposition: “we have built our search capabilities so deeply that it is seamless. We offer a single place to search information of different types. Our recent acquisition of FAST, a provider of enterprise search solutions, also gives us an edge over other players in the segment.” My notes to myself: No way. Search is a crazy quilt. Fast Search is not one thing. Powerset is older technology given a new coat of paint. Baloney. Seamless! Not true. The stitches are evident, far apart, and made with a nail, not a needle.
- Microsoft has 3,600 partners. My notes to myself: Hmm. Are these SharePoint partners or total Microsoft partners? 50 to 60 partners in India. Why the spread?
- Cost of SharePoint is variable. Starts low, then increases as the number of users goes up. My notes to myself: Ah, exactly like the IBM and Oracle models. Business model may not work in the present economic environment. Search server in India costs R20,000 or $470. Now that’s a deal with Fast Search targeting $150,000 in early 2007.
- Search is “the next killer app”. My notes to myself: Nope, search is disappointing, a utility function, and not what users want. If this Microsoft expert Sanjay Manchanda is right, Microsoft is chasing the wrong ambulance.
The interview struck me as a marketing effort. Not only was the “all” spurious, the idea that Microsoft search is “seamless” is not congruent with my experience. What’s seamless is loading a third party search system such as Isys Search Software and getting something that doesn’t take a platoon of Microsoft engineers scrambling around for days.
The interview has some one-liners that would make Will Rogers smile. Dr. Brown would still be fussing over the “all”. I am hung up on “seamless”. Quite an interview.
Stephen Arnold, July 18, 2008
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