Social Networks, Mobile Operators and Telcos Dust Up Coming

June 21, 2009

Short honk: “Head of Mobile Bebo on Why We Don’t Need Mobile Operators” seemed to be just another complaint about telcos. But after you read the article, do you think another seismic wave may be building in the datasphere? Sean Kane (Head of Mobile from social networking service Bebo) asserted, according to the GoMoNews writer Bena Roberts:

He [Sean Kane] said that apart from messaging, Bebo didn’t need mobile operators. He said that the most important asset an operator had was mobile messaging and the SMSC was vital for bebo. But that was about it. Bebo was already a leader in social networking. It was already a leader in mobile messaging boasting the largest youth exchange of messages already that it was an asset.  He said that mobile was great but that the mobile operator were only one obese side of the equation and bebo was like an application that by-passed the operator.

But the killer was Ms. Roberts statement:

Now, everything that Sean said made a lot of sense. Making money is vital and any one that thinks there is something more or else than money out there – is just wrong. On top of that anyone with a business model that depends on operators and is not D2C at this stage – is flawed.

My thought was the economic pressure will spark the type of warfare that made European History so tough for me when I had to take the class. Strange names, continual squabbling, and deep rooted animosity. Is this the future for social networks, mobile operators, and telcos? Finding messages within these services is already tough, and I think search in the mobile space may become even more fractured. Who can ride to the rescue? Maybe Wave?

Stephen Arnold, June 21, 2009

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