Mobile Content: A Really Big Market
July 9, 2009
Short honk: A consulting firm with which I am not familiar calculated the size of the mobile content market. You can find the news story “Mobile Content to Top $340 billion in 2013” here. In addition to the starling figure, the article said:
The billing relationship operators have with subscribers, marks them apart from other companies, allowing them to exert significant levels of control over what content the majority of subscribers have access to.
Yep and customer control. Big opportunities. Will telcos muff the bunny or put the bunny in the hutch?
Stephen Arnold, July 8, 2009