Wall Street Journal Spam Update August 20, 2009

August 20, 2009

The Wall Street Journal continues to spam me. This deal is for two weeks free. As a subscriber, I find this type of bush league, stock pushing approach amusing. I have concluded that the Wall Street Journal, like many traditional newspaper and magazine publishers, are unaware of the impact of their marketing to * paying customers *. If you start getting these WSJ emails with the headline “To lock in this special rate”, you may want to follow my lead and [a] call attention to the spam as a nuisance and [b] contact appropriate state and Federal consumer protection agencies. I think that some governmment entities may struggle with their tasks, but you never know. So far I have called, emailed, sent snail mail to the Wall Street Journal, and posted notices in this Web log which is — alas! — read by two or three people. I hope to meet with a WSJ executive at some point in the near future and ask about governance, marketing methods, and customer service. My hunch is that I am going to get a blank stare and a nervous smile. Par for the golfers at that outfit I suppose.

Stephen Arnold, August 20, 2009

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