LTU LookThatUp iPhone Image App Available

April 23, 2010

LTU Technologies, a company dealing in image recognition and search technology, just released an visual search application for the iPhone called LookThatUp. The mobile app lets users take a picture and submit it for identification and information. The app coordinates with a database of more than two million items including a variety of content like paintings from large museums, movie posters, DVD/CD covers and more. To get even more snazzy, the app allows sharing to Twitter, Facebook, and e-mail, and offers an online bookmarking service for those lookups. It’s all part of LTU APIs that allow developers to include image recognition functionality in mobile applications. While this sounds pretty peppy, it’s not brand new. An app called kooaba was doing basic image recognition in 2008 and just released version 2.2.1 earlier this month. Search as an app on a device seems to be an emerging niche.

Jessica Bratcher, April 23, 2010

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