Bing Social Search

June 14, 2010

Short honk: You can use the Bing social search feature by navigating to Bing.com/social. The new incarnation adds some functionality to the separate service that was previously available at Bing.com/Twitter. The default shows the Summary page. There are tabs for other functions as well. Shown below is the search results for “Jesse James” on the Public Updates tab.

image

How useful is the new service? The answer, “That depends.” In my column last month for Information World Review, I pointed out some of the latency issues with the earlier incarnation of Bing social. Since early May 2010, I have learned that some users ignore social results embedded in a “standard” search results list. When I need social content, I turn to one of the specialized services such as Collecta.com. As I will point out in my SLA lecture on June 15, 2010, context is needed to make sense of most social content.

Stephen E Arnold, June 14, 2010

Freebie

Comments

3 Responses to “Bing Social Search”

  1. Vasu Shroff on June 14th, 2010 6:40 am

    Good efforts by bing.

  2. TechYogi on June 14th, 2010 7:35 am

    It looks is bing is following the same path as Google by starting crawling social media content from twitter and facebook,but doesn’t it feel like an privacy issue. Why anyone like his/her tweets or facebook content to be displayed in some one’s query result page and as content seeker what potential content I will get from your tweets?

    It only looks a competition survival step to me.

  3. Brighton SEO on June 14th, 2010 6:46 pm

    Bing is going to leave out Promoted Tweets.

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