The Official Airlines Guide on Steroids
July 3, 2010
No reference to my Google: The Digital Gutenberg in this post. I do want to suggest you read “Google Buys ITA for $700M to Boost Travel Search.” Forget Expedia, Orbitz, Farecast, and the rest of the crowd. Go find an old person who traveled a lot in the 1970s and ask about the Official Airlines Guide Pocket Edition, once the proud captive of maybe an outfit like Bowker. I can’t remember but I recall that a subscription cost a lot of money. Airlines have been clueless about the needs of the professional who travels for a while. The point is that the OAG pocket thing which was too tall and fat for any of my pockets was yesterday’s iPhone travel app. The Google is now in this business. Is Google a publisher? Of course not.
Stephen E Arnold, July 3, 2010
Freebie
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