Business Intelligence and Small Businesses

December 21, 2010

The Italian Datamanager has an article titled “The Intelligence and the Conquest of SMEs” that explains how business intelligence (BI) is growing in medium-sized enterprises in Italy’s social market economy (SME).

“The European market is expected to grow Bi in 2010 than in 2009. According to IDC, this increase will be 5.4 percent for both Query & Reporting Tools for the Advanced Analytics, compared to a growth in the previous year respectively by 2.5 percent and 4.9 percent. This increase is due to three main factors: first, the economic situation, which forces companies to look where to optimize for best effect on the bottom line, increased marketing leading provider of BI solutions and the maturity of the market.”

When companies gather business intelligence data, they apply it in a manner that best serves them. The article describes how companies use the data for management control, customer/product analysis, data integration and analysis, and simulated scenarios. The most interesting company profiled is Passepartout. It is developing an internal information access system. This is expensive and time consuming, but will be overall beneficial for Passepartout.

Whiney Grace, December 21, 2010

Freebie

Written by Stephen E. Arnold · Filed Under Business intelligence, Enterprise, News, Text processing

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.