Google and Multi-Community Content
January 15, 2011
I found Google’s patent application US20110010384, “Multi-Community Content Sharing in Online Social Networks” for two reasons. First, the inventors scattered across three Google offices. The participation of the Beijing engineer was interesting. Microsoft also seems to be tapping China for some of its ideas. Second, the invention points to social content federation. Here’s the abstract:
An online social networking system (100) can be used to distribute content within an online social network. The product comprises code for carrying out a method that begins with receiving content to be posted to a host community. Labels (420) are also provided to associate with the content. The labels (420) are used to identify communities in the online social network to which to post the content. Code is generated that, when executed, displays the content on a webpage of the host community, and displays the content on a webpage of each of the identified communities. The content may comprise one or more events, images, forum and topics.
Facebook does; Google describes. Which company has social momentum?
Stephen E Arnold, January 15, 2011
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