Intelligenx Heats Up Chile
January 22, 2011
Chili’s State Bank has campaigned its way into success during the 2010 Christmas season by utilizing Facebook and Twitter as a way to get its message out there. This only reaffirms what we know about better business practices…..they are changing.
By using Intelligenx to change the way people found information about their Christmas campaign the Chilean State Bank was able to see a 700 percent increase in the number of people that viewed their message and requested information about their services.
“Insight Analytics™ is a specialized analysis and reporting tool that harvests value out of complicated and cumbersome search logs, where the detail activities of users are recorded. Log files contain a wealth of marketing information, including the terms and phrases that are being searched…”
Intelligenx uses industrial grade search engines and analytics to help organizations like the Chilean State Bank get the most value out of the informational promotions and assets. It allows users to search quickly without worrying about the IT infrastructure that is often so cumbersome.
Stephen E Arnold, January 23, 2011
Freebie
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